29 Jun 2015

Are you sick of the senseless shoehorning of ‘stories’ into every conceivable item of comms?

26 Jun 2015

Is being free to work anywhere and at any time a gift or a curse for freelance copywriters?

24 Jun 2015

Copywriting legend Sean Doyle on the art of headline writing and what the Economist got so right.

22 Jun 2015

Honor Clement-Hayes on why a comfortable in-house copywriting life is for her.

18 Jun 2015

Andrew Nattan reviews Andy Maslen’s latest book, which explores the psychology of copywriting.

17 Jun 2015

“My mind is pretty much constantly set to edit mode: toothpaste tubes, ads in the street, overheard conversations…”

17 Jun 2015

Michael Theodoulou asks if it’s ever okay for copywriters to use clichés.

16 Jun 2015

This is a full time post based in Northampton. Salary £20,000-£25,000 + benefits. 18 months experience required. Responsibilities include copywriting, editing marketing materials, and social media management. Ideal opportunity for a junior to establish their copywriting career and move up the ladder. If interested, send a blank email to natalie@bobbinabout.com with “Northampton copywriter” in the […]

15 Jun 2015

Marge Ainsley on how good copywriting can help museums get visitors more actively involved.

10 Jun 2015

Dylan Brethour on North American vs British English and copywriting for a global audience.

08 Jun 2015

Neuro-linguistic programming (NLP) uses the power of words to re-program the brain and change behaviour.