30 Nov 2015
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26 Nov 2015
Darren Thackeray on the occupational hazard of being asked to swap simple words for more complex, seductive language.
22 Nov 2015
Katelyn Piontek considers how emojis fit into a copywriter’s work.
19 Nov 2015
“I like having to be creative in 140 characters”
18 Nov 2015
Caitlin Milne tackles the topic of plain English in our latest copywriting primer.
16 Nov 2015
Kate Toon has a hit-list of copywriting buzzwords that she wants you to stop using. Now.
13 Nov 2015
Kady Potter on how to decide whether to take an unpaid project on.
11 Nov 2015
Tom Albrighton on the 2015 John Lewis Christmas ad and the evolution of the strategy behind the ads.
09 Nov 2015
Phil Williams on how there’s a time and place for keeping things technical.
06 Nov 2015
Policybee’s Nick Green explains what professional indemnity insurance is and why it’s useful for freelancers.
05 Nov 2015
Favourite writing task: “Finding that perfect sentence to open up a piece with.”
04 Nov 2015
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