Ho ho ho! Snow is falling so deck the halls with boughs of holly and fill your home with joy. With all those seasonal crackers out of the way, I must have Christmas copy all wrapped up.
If you’ve ever worked on a Christmas campaign, you know the festive fun doesn’t come just once a year. Some of us are thinking about Christmas, writing about Christmas, and signing Christmas off, all year round.
I think the earliest I ever worked on a Christmas campaign was May but I know that Adam&EveDDB get started on their annual John Lewis treat right after they finish the last one. I bet they don’t play Wizzard’s I Wish It Could Be Christmas Everyday in their agency.
So with Christmas just around the corner, it’s time to relaunch my #ChristmasCopyWish hashtag on Twitter. I look forward to seeing what you wish for this year and remember, Santa’s making a list and checking it twice – he’s going to find out if you’ve been naughty or nice.
Before you go, take a look at these tweets to see what #ChristmasCopyWish fellow copywriters made in previous years, and check out the hashtag for loads more:
My #ChristmasCopyWish is for Word to stop thinking it can write better than me.
— AndytheBolterVersion (@andybolter) December 14, 2014
My #ChristmasCopyWish is for clients to realise the importance of copywriting as much as design.
— Louise Butt (@LBCopy) December 23, 2014
My #ChristmasCopyWish is for an end to apostrophes in plural nouns. Mince pie’s indeed. http://t.co/madyps8Mwg
— Sarah Townsend (@STEcopywriting) December 10, 2013
@VikkiRossWrites Clients not to write their own headline, then decide it’s crap (forgetting they wrote it in the process) #ChristmasCopyWish — Owen Evans (@owenjevans) December 20, 2012
All I want for Christmas is for people to stop using ampersands bang in the middle of a section of formal copy. #ChristmasCopyWish — Fay Nyberg (@fayBerg) December 19, 2012