A close up of a clapperboard
22 Nov 2017

Copywriter? Or actor?

How do you capture the right voice in your copy? Rebecca Nicholl suggests taking inspiration from the acting world.

Rowan Gavin
20 Nov 2017

Rowan Gavin – ProCopywriters member spotlight

“I love the challenge and the thrill of finding that punny or poetic twist that gives a piece of copy the kick it needs.”

A hand with the forefinger pointing to the right, the thumb pointing upwards and the other 3 fingers curled into the palm
15 Nov 2017

The essential checklist for writing call to actions that convert

Not sure how to create effective call to actions? Sanina Kaur explains how.

Ed Prichard, Copywriter
06 Nov 2017

Ed Prichard – ProCopywriters member spotlight

“You must reward people for taking the time to read what you’ve written.”

A worm's eye view of 4 skyscrapers in Calgary, Canada.
01 Nov 2017

Direct response copy: why you should go old-school

Could direct response copywriting help you sharpen your skills? Glenn Fisher thinks so.

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