BA Hons in English Language & Literature (University of Manchester)
MBA with Distinction from Southampton Business School (University of Southampton)
Member of the Chartered Institute of Marketing (MCIM)
Member of the Association of Proposal Management Professionals (APMP)
My expertise lies in making words work and appearances count – in both customer and employee communications.
As an experienced marketing copywriter, proposal (bid document) author and former in-house Head of Marketing Communications – with a breadth of other commercial experience besides, I have a simple philosophy… Any business communication should be clear, uncomplicated and straightforward: commercially-focused and always aimed at what your customers need from you.
In other words, avoid jargon and business-speak and instead, tell an honest and compelling story that will encourage respect and build trust in what you do.
Bringing in an outside specialist must be an investment and not just a cost, so understanding your business requirements quickly and intelligently will be my first priority. That requires not just communications skills, but sound business skills too. If this reads like what you are looking for, please get in touch. I’ll be really happy to talk through what you need and explore how I may be able to help.