Hayley Yager

Middleweight Copywriter , Freelance Content Designer Available for work

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I'm a freelance Content Designer with a passion for crafting original stories. I focus heavily on UX, ensuring content is as accessible as possible. My main background is in hospitality, travel, and leisure, having spent the majority of 2019 working as an Associate Copywriter for Hilton.

I tailor my services based on individual projects or articles. To give a brief overview, the services I offer include:

• Blog and article writing

• Web content writing

• Product descriptions

• Content audits/content refresh

• Book reviewing

• Proofreading and editing

• Social media posts and scheduling

• CMS updates

I find solutions to educate, entertain, or inform audiences through words. If this sounds like something you'd be interested in, let's chat.





  • Advertisements
  • Brochures and leaflets
  • Content marketing
  • Content strategy
  • Copy-editing
  • Digital and SEO copywriting
  • PR and Journalism
  • Product descriptions
  • Tone of voice
  • B2B
  • B2C
  • Charities
  • Family and childcare
  • Lifestyle
  • Property and interiors
  • Sport, travel and leisure
Qualifications & Awards
First Class Honours Degree in Advertising and Media at Northumbria University
Diploma in Freelance Journalism with The British College of Journalism
Web Accessibility training with Canvas Network


Writing for Today’s Audience

Published by The Startup, this article offers advice to content designers and clients about how to present engaging content.

Zemi Beach House

Full website copy for new Hilton property in the LXR luxury collection.

10° Bar

Custom landing page created for the rebrand of this signature sky bar in Mayfair, London.

Why Freelancers Should Think Twice About Providing ...

An article I wrote on Medium that was published by The Startup.

Hilton Anatole

Worked within a dedicated project team to refresh Hilton Anatole's outdated website.

Somerset Hills Hotel

Full page copy for new Hilton hotel in the Tapestry Collection.

Overcoming Toxic Friendships in the Workplace

An article I wrote that featured in The Startup about work relationships affecting your self-esteem and mental health.

When You’re Not Ready to Put Down Roots

An article I wrote about living and working remotely rather than following society's expectations.

The Perfect Wedding Does Exist

An article I wrote about why weddings don't always have to be traditional, based on my own experiences.

My Top 10 Books of 2019

A run-down of my favourite reads in 2019.

The Truth About Students – 5 Tips to Help your Brand ...

A blog article I wrote about ways for brands to engage with students and successfully connect with them.

Millennials Rely on Instagram to Make Important Dining ...

An article I wrote about why a restaurant must be insta-worthy in order to appeal to millennials.

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