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Jess Sutton

Junior Copywriter , The Green Creative | For the eco, vegan, and outdoorsy Available for work

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Copy and content for when cookie-cutter just doesn't cut it. Ethically growing your business through copy free of clichés and full of you.

People come to me because they want to work with a writer who genuinely cares as much about their business as they do, and one who won't encourage them to trick their audience into making a purchase.

Fluffy fake marketing, cookie-cutter cliche-filled copy, and an online presence that lacks personality doesn't sit well with an audience that values sustainability, slow living, and transparency.

Your business can thrive, you can have copy that sells while still honouring your brand ethics, and your individuality won't ever be compromised. We can use proven strategies while still planting seeds of creativity and authenticity.

We both want to save the natural world, grow our impact, and have a thriving business, without resorting to trickery and shouty copy.

Don’t be ‘just another sustainable brand’ that's adding to the green noise. Don't fall into the trap of sounding like you're trying to sell IT software "because those tactics work, Google told me so."

Your authenticity will sell more than icky sales methods ever will.

Clients include sustainability business coaches, an eco-friendly greeting card brand, sustainable graphic designers, a retreat business, and a recycling and waste-reduction NGO.

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You can trust me with your brand:

I've learned from some of the best out there. I'm a member of Confident Copywriting, I've learned how to effectively launch from Ash Chow (a launch copy powerhouse), I'm a past student of the Green Marketing Academy, and I've learned about authentic, ethical marketing from Jess Collins. I'm never not learning or reading something.

I've also had 4 years of 9–5 experience working in marketing and writing for a magazine, I've written 2.5 novels and have taken two novel-writing courses.

I can't wait to apply all my knowledge to your eco, mindful business.

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    Skills
  • Content marketing
  • Content strategy
  • Copy-editing
  • Digital and SEO copywriting
  • Product descriptions
  • Tone of voice
    Specialisms
  • B2B
  • B2C
  • Beauty
  • Charities
  • Consumer goods
  • Lifestyle
  • Sport, travel and leisure
Qualifications & Awards
BSc Psychology (2:1)
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