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Mark Smith

Senior Copywriter , Content expert and journalist for some of the world's biggest publications and brands Available for work

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A bit about me, and a bit about what I can hopefully do for you...

I'm a journalist, content marketing writer and copywriter with over 15 years' of experience spanning some of the world's leading publications and businesses.

I've worked for the BBC, Guardian, Telegraph, Forbes and a range of magazines around the world, producing both journalism and sponsored content.

Following a career in newspapers and digital journalism at national level I worked for several years as an SEO content specialist in the retail sector, so I know how to write to sell and make everything stand out for the web. I've also lectured at university on the subject of online writing and SEO.

I've worked with content agencies for several years and also written for major commercial clients from Very, Regus and DHL to Booking.com, RBS, Kaspersky and Alibaba as well as smaller, boutique businesses and startups.

I've written about a huge range of subjects, from tech and business, to e-books on the travel sector, politics, world affairs and defence, product descriptions and sales copy, stories from history, features about the (possible) future, pieces on green tech and sustainability, fintech and cyber security.

I've also worked in the British political sector, writing speeches, social media copy and press releases.

Regardless of your size, sector or needs I will find the words to make your business connect with your customers, help to find and build your brand story and perfect your message.

Contact

Liverpool
L25 8TP

    Skills
  • Advertisements
  • Brochures and leaflets
  • Content marketing
  • Content strategy
  • Copy-editing
  • Digital and SEO copywriting
  • PR and Journalism
  • Product descriptions
  • Tone of voice
  • Training and Consultancy
  • White Papers
    Specialisms
  • B2B
  • B2C
  • Business, finance and law
  • Charities
  • Consumer goods
  • Lifestyle
  • Politics and Society
  • Public sector
  • Science and Technology
  • Sport, travel and leisure

Portfolio

Emirates Airlines

I wrote for Portfolio, Emirates Airlines in-flight magazine for business executives, about gin, speaking to some of the world's ...

Mike Amesbury MP

I wrote all leaflets, fliers and online and offline collateral for Mike Amesbury MP for his 2019 re-election campaign.

Regus Content Campaign

Thought leadership campaign for flexible workspace provider Regus.

DHL in Iraq feature

DHL required thought leadership article on the challenges and opportunities of logistics in Iraq.

Kaspersky B2C Campaign

I wrote all Kaspersky virus and malware definitions for the company's website.

Very Product Descriptions

I worked as an SEO copywriter for Shop Direct for over four years, writing product descriptions for its major brands Very and ...

Somfy blog campaign

I write regular blogs for smarthome experts Somfy. These have ranged from technology of convenience to security-focused blogs.

RBS thought leadership piece

I was asked to write a thought leadership piece for the Royal Bank of Scotland's retail hub.

Forbes content marketing campaign

I wrote a piece on AI in the banking sector for Crowe Horwath on behalf of Forbes branded content

Ebooks for Booking.com

I wrote a series of Ebooks for Booking.com, these were B2B in nature and aimed at travel managers and other decision makers.

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