Michael Frearson

Middleweight Copywriter , 21st Century Comms Available for work

Contact details

Copywriting and communications specialist with a background in writing and editing. Great at pitching to audiences, turning tired copy into engaging messages, and collaborating with a range of stakeholders.
Experienced in developing campaigns and content, managing communication channels, and working with senior managers.

Formally qualified with a Master's degree in creative writing (fiction and poetry), trained in various forms of copywriting (including sales, blogging, SEO and corporate governance) and in survey design, presentation skills and strategic internal communications.

Freelance article writer, content auditor and scriptwriter. Recently employed as an in-house Digital Content Manager, previously a B2B communications specialist, B2C Editor & Copywriter, and B2C SEO Copywriter.

I have quite a diverse background in writing. I can help you with articles, on-page content, marketing materials, presentations and loads of other things. I can also help you with identifying your tone of voice, developing your style guide, planning your communications, pitching to different audiences and everything around your communications cycle.






  • Brochures and leaflets
  • Content marketing
  • Content strategy
  • Copy-editing
  • Digital and SEO copywriting
  • Product descriptions
  • Tone of voice
  • White Papers
  • B2B
  • B2C
  • Education
  • Lifestyle
  • Science and Technology
Qualifications & Awards
Distinction, Master's degree in Creative Writing
Strategic Internal Communications Black Belt Pro, Gartner
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