Gavin O'Toole

Middleweight Copywriter , Nib Content Available for work

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Highly experienced writer and editor with a long background at the UK's leading newspapers, including eight years at the Observer, six years at the Financial Times, and six years at the Guardian. Has written for Reuters IFR, Al Jazeera, Guardian, Futures and Options Association, Markit Magazine, NACLA and Global Government Forum. Copywriter and ghostwriter for PR agencies serving clients in AltFi, data services, recruitment and design. Academic qualifications to PhD level. Author of six books and two translations. Expertise in Latin American politics, economics, business and sustainability.

Specialties: Financial and business features; report research, writing and editing; media consultancy; policy assessment; targeted profiles; executive summaries of technical or managerial documents; InDesign layout. See:

Provides sharp, accurate and accessible copy to strict deadlines. See:

  • Copy-editing
  • Digital and SEO Copywriting
  • PR and Journalism
  • Training and Consultancy
  • White Papers
  • B2B
  • Business, finance and law
  • Politics and Society
  • Public sector
  • Science and Technology
Qualifications & Awards
NCTJ Proficiency Certificate (now National Certificate Examination, NCE)

MA, Area Studies, Latin America, Institute of Latin American Studies, University of London (1995)

PhD, Mexican politics, Queen Mary University of London (2002)


Deeplight: Shining a light on the dark web

White paper for Intelliagg: summarises and promotes the first ever comprehensive effort to map the 'dark web'.

Planet Talent: Top tips in global recruitment

White paper for BPS World: compiles top tips for companies that have to compete in a global market to recruit the best talent.

Garçon Wines

Nib Content wrote all the website copy for this revolutionary startup that has reinvented the wine bottle:

Brexit: What the world is saying

White paper for BPS World: A comprehensive review of the international community’s talent market following Brexit.

Quality By Design: The Case for a British Quality Mark

White paper for MBC Group: provokes a conversation about the value of a UK design quality mark.

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