Pawel Grabowski

Middleweight Copywriter , Smashing Copy Available for work

Contact details

The SaaS Copywriter

I’m a copywriter and content marketer working with SaaS startups owners and marketers focused on promoting their products and driving more sign-ups.

I also run, a content agency helping B2B SaaS companies grow the user base and generate quality leads through targeted content marketing strategies.

I specialize in writing stimulating blog posts, thought-provoking eBooks and other lead generation assets to help attract new users, convert them into subscribers and later, paying customers.

I'm the best person to call if you want to use content to:

• Build an engaged audience,
• Increase your product’s awareness, and
• Attract more high-quality signups,

As a former owner of a small software company I can understand your product, uncover your core message and communicate it in a clear and concise way.

My background in marketing, Masters in Marketing with dissertation on SaaS marketing and experience in selling software helps me identify your business’ needs and convert them into an engaging copy.

Here’s what I’m really good at:

• Uncovering and translating your message into compelling blog posts and other content.
• Creating lead generation assets like eBooks, whitepapers, guides and many others.
• Planning and developing an entire SaaS content marketing strategy.

And here’s what I can write for you:

• Stimulating blog posts to build a raving audience.
• Thought-provoking eBooks and whitepapers to raise your expert status.
• Seductive website copy to attract customers to your product.
• Irresistible landing pages and sales copy to drive signups to your app.
• Exciting announcements to get your customers hungry for new features.
• Enchanting email drip-campaigns to convert trial users into paying customers.
• Entrancing explainer videos to draw visitors to your sign up page.
• Clear product documentation to help users make the most of your app.

You can find out more about me and check my portfolio at:

Or view my GETTING STARTED GUIDE to find out how it is to be working with me:



+353 1 254 9598



  • Advertisements
  • Brochures and Leaflets
  • Digital and SEO Copywriting
  • Technical
  • White Papers
  • B2B
Qualifications & Awards
MSc in Marketing - National College of Ireland (2014). Dissertation research into marketing competitiveness of SaaS companies.


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