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Alex Ashby

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Catalogue / web copy | Bathstore

About this project

In 2014, Bathstore hired me to work on the copy for their latest ranges. That was a lot of product descriptions. Here are a few. If you like bathrooms, you're going to love this...


Piano 200 Round Ultra-Thin Shower Head with 300mm Round Wall Arm 

This Piano 200 Round Ultra-Thin Shower Head is a slimline design which not only looks great, it retains virtually no water, meaning less limescale can form. Requiring a minimum water pressure of just 0.1 bar, it’s suitable for any bathroom and easily wall-mounted with a 300mm arm. It also uses just 12 litres of water per minute, thanks to our innovative Airdrop technology.

With a highly polished chrome finish, this easy-to-clean shower head will keep that sleek ‘hotel bathroom’ look for longer, so all you need do is relax and enjoy.

Features and benefits 

* Contemporary design

* Water-saving Airdrop technology

* Easy-clean silicone nozzles

* Mirrored chrome finish

* Slimline head reduces limescale build-up

* 300mm wall arm

* 0.1 bar minimum pressure good for any bathroom

What’s included 

1 x Piano 200 Round Ultra-Thin Shower Head with 300mm Round Wall Arm



Metro Floorstanding Bath Filler 

The sleek Metro Floorstanding Bath Filler adds a high-quality touch to your bathroom, cast in chrome-dipped virgin brass. Perfect for our luxurious freestanding baths, it only needs 0.2 bar water pressure to create an impressive flow.

This bath filler features a limescale-resistant aerator and ceramic disc cartridges for longer maintenance-free performance, even in hard water areas. An anti-splash nozzle is also included, for use with low pressure systems. The Metro bath filler is also a great partner to our popular range of Metro taps.

Features and benefits 

Only requires 0.2 bar water pressure Virgin brass body with chrome plating so it won’t rust Aerator made from limescale-resistant material for a smoother operation

Want to know more? 

This bath filler is suitable for all water pressure systems (min. 0.2 bar). An anti-splash nozzle for use on low pressure systems is included, as is a top quality aerator for high pressure. Simply screw in the one you need. The aerator is made from limescale-resistant materials for a smoother operation.

What’s included 

1 x Metro Bath Filler 1 x Extended floorstanding leg set 1 x Anti-splash nozzle 1 x Aerator 1 x Instruction booklet


Savoy Old English Double Door Unit (No Top) – White 

Featuring a sturdy solid birch frame, the Savoy Old English Double Door Unit adds a hint of times past to your bathroom design. In classic white, this beautiful cabinet will coordinate easily with many of our baths and basins.

This unit has 2 doors and a drawer, all of which have traditional button handles, and rust-resistant hinges in an alloy of chrome and zinc. There is plenty of storage space inside, and an additional internal shelf, sold separately, can be added if required. A floorstanding unit, it has legs with a 5mm adjustment range to raise the cabinet off the floor.

The Savoy cabinet comes without a top, giving you freedom to choose the one you prefer. A basin can also be added, to create a useful vanity unit.

Features and benefits 

* Traditional Old English style

* Solid birch frame

* Rust-resistant hinges

* Offers ample storage space

* Countertop and basin can be added

What’s included 

1 x Savoy Old English Double Door Unit – White

Not included

Top, basin



Gecho Bluetooth Speaker – Black 

Like small speakers? The funky Gecho Bluetooth will add the ultimate soundtrack to your bathroom rituals. Compact, lightweight and waterproof, you can stick this wireless speaker to any hard surface, such as a tile. Just link it to your smartphone, tablet or any other Bluetooth device and you can enjoy your favourite tunes in the tub, or even take hands-free voice calls. And if you linger in the bathroom longer, no problem – the Gecho can keep on going for up to 17 hours when fully charged.

Features and benefits 

* Easily connects to Bluetooth devices

* Up to 17 hours of use when fully charged

* Sticks to any hard, smooth surface

* Listen to music or take hands-free voice calls

What’s included 

* 1 x Gecho Bluetooth Speaker – Black

* 1 x USB charging cable

* 1 x Instruction manual




Mira Vier Dual Pumped Rear-Fed Digital Mixer Shower 

Offering 4 unique spray types to choose from, the Mira Vier Dual Pumped Rear-Fed Digital Shower gives you total control. The digital wireless console allows you to input your preferred settings in advance, so your shower will always be at the temperature you like as soon as you step in. You can also select Warm Up or the water-saving Eco Mode which limits shower time to 5 minutes – making it ideal for busy households.

Mira’s 360 Flipstream Technology offers 4 inviting options – Rain, Cloud, Storm and Burst – all instantly activated by just flipping the shower head. Whether you like your shower soft and soothing or powerful and invigorating, it’s easy to achieve with the Mira Vier.

With an elegant chrome finish, impressive digital technology and a large 250mm deluge head in addition to the 4-way handset, Mira Vier gives everyone their own luxurious shower experience.

Features and benefits 

* Mira 360 shower head with 4 options

* Large 250mm deluge overhead with rub-clean nozzles

* Digital control console to program your preferences

* Console can be installed within a 10-metre radius

* Warm Up Mode and Eco Mode

* Thermostatic temperature stability with digital intelligence

What’s included 

1 x Mira Vier Dual Pumped Rear-Fed Digital Mixer Shower

  • : In 2014, Bathstore hired me to work on the copy for their latest ranges. That was a lot of product descriptions. Here are a few. If you like bathrooms, you're going to love this...
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