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Andy Nattan

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Beer Nouveau

About this project

Sometimes a copywriter gets to be really hands on with a client. My day at Beer Nouveau in Prestwich led to some new copy for the brewery - and a brand new beer for their range.

Sample

The Client:
Steve Dunkley is a long-term client, and we’ve worked together on multiple projects (including the communications emails for the h2g2.com website). So when Steve set up his brewery, he was happy for 603 Copywriting to handle the marketing, while he handled the beer.

At least, that was the idea.
The Brief:
While touring the Beer Nouveau brewery to take notes for an article and the company’s new website, Steve gave me a lesson in brewing. The end result was Bottled Breakfast. Along with providing elbow grease during the brewing process, Steve also required copy for the bottles of this limited edition beer. I was happy to oblige.
The Copy:

BOTTLED BREAKFAST

Who says beer is for lunch or later?
This malty, dry stout is packed with
coffee aromas – but it’s light enough
to start the day as you mean to go on.

Brewed with 603 Copywriting