Louise Coopman PRO

Louise Coopman

Portfolio project

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Oxo Tower Wharf

About this project

Regular promotional print, e-newsletters and web content for independent retailers on London's South Bank. Oxo Tower Wharf and Gabriel's Wharf on London's South Bank are hidden gems housing a collective of 50 innovative, independent shops, galleries and eateries.

Sample

For two years I wrote regular web content and monthly e-newsletters promoting the retailers’ unique products and special offers, as well as art exhibitions at gallery@oxo and Bargehouse, and free festivals on the South Bank.

I also produced a variety of promotional print for the retailers, including a seasonal Christmas leaflet promoting products to both Londoners and tourists, a summer promotional postcard targetting guests in a new Park Plaza hotel at Waterloo. These campaigns were greatly successful in attracting more visitors to the area and raising the profile of the retailers at key shopping periods.

FILES LINKED WITH THIS PROJECT

Coin Street newsletters