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Ben Locker

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THP Clarity – a newsletter for a Top 100 Accountant

About this project

A complete design, content and tone-of-voice revamp for a major accountancy firm's newsletter.


In 2012 I worked with THP to relaunch its newsletter. We created a new format, sourced a new designer and threw the focus on THP’s clients – so readers could see the benefits of its work in action. The publication is now very popular, wins regular business and offers plenty of practical help. I have written every issue since the relaunch – you can find the archive here.