Sarah Russell PRO

Sarah Russell

Portfolio project

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Website and marketing materials for 4 Sided Triangle

About this project

4 Sided Triangle was a network of freelancers operation as a virtual agency. Although the network isn't active at the moment I've included this project as I enjoyed it so much and am proud of the outcome (as I am with all my work). I worked closely with a brilliant designer, Tim Masters, and together we developed the look and feel for the site. Afterwards one of the network's directors, Andy Ormiston, said, "I wanted to let you know what great feedback we have had on the site so far and I've just put the phone down to another person - the third in three days - who has specifically commented on how much they like the tone, language and message."


Direct mail marketing copy

Outside front cover


Sorry we didn’t send you a Christmas card…


Inside front cover


But as you know, timing is everything



Page 1


Wishing You a

Happy New Year


Ah, Happy New Year. Sounds good doesn’t it? A new year, full of promise and opportunity. A time when you can make a fresh start, try new things and focus on success with new energy.


Page 2


It’s the word new. Did you know it’s a power word? Professional copywriters do, which is why they use it often. They know it’s one of the words people can’t help but respond to. A tiny word packed full of meaning.

Here at 4 Sided Triangle we know a lot more ways you can boost your marketing. All of them tried and tested and proven to get results. Our skilled team of freelancers have the expertise that will help you win more customers. And keep them.


Page 3


Take timing. We sent you a New Year card because, as well as hoping it’ll be happy and successful, we want 4 Sided Triangle to be one of the first things you think about this year. We want you to get the most from your marketing in 2014, and we’d like to help.

So start this new year the way you mean to go on. Seize the opportunities that come your way. Try something new. Spend wisely.


Page 4 (or up a paragraph?)


Call us on 01242 346946 to find out how we can help you build your business.