About this project
Being a busy web and digital agency, Priority Pixels were in the position a lot of businesses find themselves in. The client and their project come first. That meant their own website slid down the priority (pixels) list, which is where I came in to help. Their site was doing its job and working well. SEO was performing well and they had plenty of content. The only thing that lacked was their 'Services' pages. At the time, just a non-descriptive list of what they could offer their clients. So, Priority Pixels came to me to produce 22 pages of between 100 - 150 words, giving an overview of every area they can help with. From web design, photography and SEO, to video, wooCommerce and SSL - each service needed a description that was easily read and understood by people in the industry, as well as web newcomers. It was a great opportunity for me to get creative with website content. Finding the right tone to suit, getting the level of humour just right and providing that TOV throughout to create a great set of readable, snappy content that we’re all happy with.