Ronan O'Shea

Junior Copywriter , Ronan J. O'Shea Freelance Available for work

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As an advertorial, content and copywriter, my work has appeared in titles including The Telegraph, LadBible, The Independent and various in-flight magazines including Wizz, N by Norwegian, easyJet Traveller, Oryx, bInspired and Atlas.

I have interviewed Nordic business leaders in industries ranging from Bitcoin to fine dining, condensing their messages into digestible (in the case of one sea-cucumber seller, this was intended to be literal) pieces of information.

Writing has given me some unusual experiences. I've interviewed a globally famous pop star, talked politics with the Maltese Minister of Tourism and interviewed a chef called Tony in a Surrey Travel Lodge. Of the three, Tony was my favourite. Why? He got to the point, and he didn't skirt around the topic.

As a writer, this is what I do. Whether it is a regional province on the continent, a new gadget or an upcoming Bitcoin platform, I am renowned for the depth of my research, lively style of my writing and willingness to work with clients to deliver the message they want potential customers to read.

In addition to my experience as an in-flight magazine advertorial writer, I have worked on campaigns with companies including Braun, Sony, Instagram and Mitsubishi, crafting free flowing pieces of text which both engage and entertain the reader.

I have also worked with the RNLI on a marketing campaign for safety at sea, and written competitions for various film companies on productions such as Baby Driver and Kingsman 2.

Earlier this year, Brighter PR recommended me to The Telegraph, which was seeking a writer with expertise in travel on a collaboration between British Airways and the Estonian tourist board. As a result, I produced five branded content articles promoting the Baltic nation, its capital Tallinn, and its natural attractions.

Since 2016, my specialisms have been travel and health. My features writing has taken me to destinations including Australia, Borneo, the Faroe Islands, Portugal, Antigua, the Republic of Ireland and many more, leading to many interesting stories and cultural insights along the way. Admittedly, the Republic of Ireland has been something of a busman's holiday, but you learn something new every time.

Having worked as a teacher, builder, civil servant, gadget salesman (not for long), barman (for long) and porter, I bring a wealth of experience, a few good stories and a lot of character to my writing, which I look forward to sharing with you.


17 Talman Grove




  • Advertisements
  • Brochures and Leaflets
  • Content marketing
  • Copy-editing
  • Digital and SEO Copywriting
  • PR and Journalism
  • B2B
  • B2C
  • Charities
  • Education
  • Fashion
  • Lifestyle
  • Politics and Society
  • Science and Technology
  • Sport, travel and leisure
Qualifications & Awards
I have two degrees, both from Warwick University. At undergraduate level, I received a 2:1 in Politics & Sociology, and a Pass in my master's degree in Creative Writing. I also have a touch-typing qualification from Pitman Training Centres, and a TEFL qualification which I obtained in Prague.


Year of Zayed – Atlas Magazine

2018 was the centenary year of the birth of Sheikh Zayed bin Sultan Al Nahyan, founding father of the UAE. I wrote advertorial ...

Belgian Limburg – bInspired

bInspired is the in-flight magazine of Brussels Airline. Working closely with both employees of Limburg province's tourist board, ...

Garmin and Air Things – N by Norwegian

On behalf of N by Norwegian, I interviewed Marcus Bjärneroth, Nordic Marketing Director for Garmin, for an advertorial promoting ...

Enjoy the natural beauties of Estonia – The ...

In January of 2018, Brighter PR recommended me to The Telegraph, which was looking for a writer to complete five pieces of ...

Discover the Tastes of Tallinn and Beyond – The ...

Another article for The Telegraph's collaboration with Visit Estonia and British Airways, detailing the Baltic nations cuisine, ...

Why Tallinn was named Lonely Planet’s Best Value ...

A third piece for The Telegraph project, centred on the Estonian capital, and why it is a good place to visit, with a beautiful ...

How to spend your summer evenings in Tallinn – The ...

A fourth article for The Telegraph's project with British Airways and Visit Estonia, this branded content piece centres on what ...

How to Make the Most of a Trip to Tallinn – The ...

The final piece in my project with The Telegraph centres again on Tallinn and its attractions, detailing its varied points of ...

Romantic Road Trips – The Independent

The following is a branded content article written for The Independent in association with Mitsubishi. Rather than promote ...

How to Have to Perfect Road Trip – The Independent

Similar to my article for The Independent (with Mitsubishi Motors) on romantic road trips, this piece was focused more on the ...

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