Profile

I'm a freelance copywriter and writing coach and I've been helping organisations to communicate for over 20 years.

They come in all shapes and sizes, from kitchen-table charities to global corporates.

The copy I write helps them to sell, persuade, inform and campaign.

I take time to get to know my clients and their audience and find out exactly what they want to say and why.

I don't use templates, clever systems or checklists because I strongly believe that template and systems lead to bland copy that misses the mark.

So what I do is create personal copy, whether the client has 40,000 employees or none. If you hop over to my website you can see some of it and judge for yourself.