Tom Cross

Middleweight Copywriter , Tom Cross Content Available for work

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I’m a creative copywriter and content marketer based in London.

But I don’t only write engaging content.

My background working at Ipsos MORI means I understand how to carry out market research to uncover your ideal customer’s beliefs, fears and desires.

I use these insights to bring your ideal customer to life. Then I write engaging content that resonates with this audience.

It turns out that this is a pretty important skill for a copywriter to have, because the more you know about your ideal customer, the more your content will attract them.

If you think my customer-targeted content could help your business, then get in touch and we can have a chat. You can reach me at or 07508785027.


"Tom has worked with us on a variety of important projects for demanding, global clients. And I’ve been equally impressed whether he’s creating punchy, engaging ad copy or developing just the right tone of voice for a branding project. I’d have no hesitation in recommending him if you’re looking for a creative copywriter."

— Simon Shulman // Director at Graphical Agency, London



  • Advertisements
  • Brochures and leaflets
  • Content marketing
  • Content strategy
  • Copy-editing
  • Digital and SEO copywriting
  • PR and Journalism
  • Tone of voice
  • B2B
  • B2C
  • Business, finance and law
  • Consumer goods
  • Lifestyle
  • Science and Technology
  • Sport, travel and leisure
Qualifications & Awards
Bachelor's Degree in History, 2.1 - 2002 - 2005. The University of Sheffield.

Advanced Level Spanish Language Certificate - 2016. Universitat Autònoma de Barcelona.



A content strategy project I worked on with Ovum / Informa to increase interest and engagement around the company's presence at ...


Engaging short copy designed to generate interest and engagement in the unique concerts organised for the Mayor of London's ...


Bicycle tour guides of London and Barcelona as part of a content strategy to inspire people to download the Donkey Republic app ...

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