BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ProCopywriters | the Alliance of Commercial Writers - ECPv6.16.3//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:ProCopywriters | the Alliance of Commercial Writers
X-ORIGINAL-URL:https://www.procopywriters.co.uk
X-WR-CALDESC:Events for ProCopywriters | the Alliance of Commercial Writers
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Europe/London
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20240331T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20241027T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20250330T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20251026T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20260329T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20261025T010000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250318T120000
DTEND;TZID=Europe/London:20250318T130000
DTSTAMP:20260616T035726
CREATED:20241009T160642Z
LAST-MODIFIED:20241009T160642Z
UID:26160-1742299200-1742302800@www.procopywriters.co.uk
SUMMARY:Introduction to Marketing Rules and Regulations
DESCRIPTION:Tim Tucker presents an introduction to the key legislation impacting marketers:\n\n\nConsumer Protection from Unfair Trading Regulations 2008 – protects consumers from unfair or misleading trading practices and bans misleading omissions and aggressive sales tactics.\nBusiness Protection from Misleading Marketing Regulations 2008 – prevents businesses from making misleading claims in advertising\, and limits the use of comparative advertising.\nDirect marketing rules – restrict businesses from contacting people without their consent\, and requires that marketers provide easy opt-out options.\nBCAP Code (from the Committee of Advertising Practice) covers television\, radio and on-demand video content.\nCAP Code – The UK Code of Non-Broadcast Advertising and Direct & Promotional Marketing applies to all non-broadcast advertising.\nGDPR – The General Data Protection Regulation is a European framework that helps individuals protect their personal information.\n\nThis lunchtime learning workshop is delivered by Tim Tucker. \nTim is a digital content strategist and copywriting specialist who has worked with dozens of brands\, including Virgin Media Business\, Tesco\, NatWest\, Nokia\, National Trust and The Guardian. \n 
URL:https://www.procopywriters.co.uk/event/introduction-to-marketing-rules-and-regulations/
LOCATION:Online
CATEGORIES:Workshop
ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2024/06/20154431/PC-Workshop-MemberExclusive.jpg
ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk
END:VEVENT
END:VCALENDAR