BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ProCopywriters | the Alliance of Commercial Writers - ECPv6.16.3//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:ProCopywriters | the Alliance of Commercial Writers
X-ORIGINAL-URL:https://www.procopywriters.co.uk
X-WR-CALDESC:Events for ProCopywriters | the Alliance of Commercial Writers
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Europe/London
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20200329T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20201025T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20210328T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20211031T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20220327T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20221030T010000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20211012T100000
DTEND;TZID=Europe/London:20211012T160000
DTSTAMP:20260723T093216
CREATED:20210111T163923Z
LAST-MODIFIED:20210111T163923Z
UID:20461-1634032800-1634054400@www.procopywriters.co.uk
SUMMARY:Tone of Voice: Define and Apply a Distinctive Voice
DESCRIPTION:Following his sell-out training last year\, we asked Nick Parker to re-run his tone of voice training. \nHere’s a short introduction (visit the Copywriting Conference site for more details): \nHave more fun. Make more money. Do better work. By finally getting your head round this tone of voice malarkey. \n‘Tone of voice’ is often seen as a bit of a dark art. Something everyone agrees is important\, but nobody can really pin down\, right? This workshop will change how you think about tone of voice forever. \nBy using the ‘11 Primary voices’ approach to tone of voice\, the whole thing becomes simpler to understand\, more creative to do\, and more effective to apply.
URL:https://www.procopywriters.co.uk/event/tone-of-voice-define-and-apply-a-distinctive-voice/
LOCATION:Online
CATEGORIES:Training
ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162614/CopyCon-graphic.jpg
ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk
END:VEVENT
END:VCALENDAR