Copywriting learning and development
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July 2021
Ask the Copywriter: Diane Wiredu
Join us for a chat with copywriter Diane Wiredu. If you've got questions about copywriting, managing clients or freelancing, pop along to this free 1-hour open discussion. You can ask questions, join in the discussion, or just sit back and listen. Diane Wiredu on Twitter
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Pitching and Pricing Like a Pro
Catherine Jones of Clean Slate Copy presents this session on effective pricing and pitching.
Find out more »August 2021
How to build a career in B2B copywriting
If you're a talented writer who enjoys niche and nerdy subjects, B2B copywriting is one of the rare ways that you can make a good living while writing full time (and learning about lots of weird and wonderful subjects along the way). But how do you get into it, what skills do you need, and (most importantly) what is the job really like? In this short, live interview, Senior Copywriter Katy Eddy will chart her journey in B2B content writing…
Find out more »September 2021
Applying Behavioural Science to Copywriting
This virtual workshop, presented by Richard Shotton, will give you an introduction to the field of behavioural science as it applies to marketing, using a simple framework to make sense of academic findings.
Find out more »Social Media Strategy and Practice
Part of the spring Copywriting Conference. A virtual training day delivered by Ed Goodman.
Find out more »October 2021
Great Copywriting: Seductive Soundbites to Structures that Sell
Richard Spencer is a copywriter, trainer and founder of agency A Thousand Monkeys. This 1-day training session is part of the 2021 Copywriting Conference.
Find out more »Tone of Voice: Define and Apply a Distinctive Voice
Following his sell-out training last year, we asked Nick Parker to re-run his tone of voice training.
Find out more »Freelancing Fabulously
Join us for a conversation about freelancing. Bring your questions, answers, ideas and interests as we discuss finding work, keeping clients, staying sane and building your brand. We're delighted to be joined by Sarah Townsend, Bizzy Coy and Ed Goodman for this interactive Q&A session.
Find out more »January 2022
Business planning for freelance copywriters
Let's get off the freelance rollercoaster! If you're struggling with insecurity about your freelance income and are worried about the future, take a step back from client work for a moment, and let's make a proper plan that sets you on a path to success. By working *on* your business, rather than *in* your business, you can turn vague ideas into concrete plans and set the wheels in motion to build a long-lasting business you can rely on. My business…
Find out more »How to Market Your Freelance Business
Sarah Townsend - author of Survival Skills for Freelancers - presents smart skills to help you show up online and become irresistible to new clients. Includes plenty of chances to ask questions and explore any challenges you're facing with freelancing.
Find out more »February 2022
Ditch Imposter Syndrome with this 6 Point Checklist
Sarah Townsend - author of Survival Skills for Freelancers - discusses how you can banish self-doubt and become your biggest cheerleader. You'll have plenty of chances to ask questions in this interactive Zoom session (or you can lurk quietly - we do that too sometimes).
Find out more »March 2022
Ask the Copywriter: Mike Clarke
What do you get when you combine a degree from the University of Wales College of Medicine, 5 years working in the NHS, a decade working as a professional magician, three and a half years supporting a son through childhood leukaemia and an obsession with direct-response copywriting? We’re not sure either, but we’re looking forward to finding out! Join us at 12:30pm on Wednesday 30 March 2022 when we’ll be talking with Mike Clarke, author of ‘The Healthy Marketing Handbook’,…
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