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July 2020

Personalisation best practices for copywriters

How can personalisation make your marketing more powerful? Professional trainer Tim Fidgeon discusses personalisation strategies. This webinar is only for members of ProCopywriters. You will need to register and use both the access code from GoToWebinar and find the password in your ProCopywriters dashboard.

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Thursday, 9th JulyTime12:00 pm - 1:00 pm BST

Content Strategy: an Introduction

Tim Fidgeon presents an introduction to content strategy. According to Kristina Halvorson (a pioneer in the profession) "Content strategy guides the creation, delivery, and governance of useful, usable content."

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Thursday, 16th JulyTime12:00 pm - 1:00 pm BST

Shoptalk: Content Strategy

Join Leif and Al as they discuss content strategy. You might have questions about how to develop a content strategy, how to use one, or why they can be important when running a business. Whether you want to contribute, ask questions, or just listen, you're invited to an informal peer-support group for all kinds of commercial writers.

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Tuesday, 21st JulyTime12:00 pm - 1:00 pm BST

Freelancing Surgery with Sarah Townsend

Join Sarah Townsend for an interactive Q&A focused on freelancing.

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Tuesday, 28th JulyTime12:00 pm - 1:00 pm BST

August 2020

How do people read online?

Tim Fidgeon explores the research into how people read online. This session was previously delivered in 2019. For members of ProCopywriters only.

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Thursday, 13th AugustTime12:00 pm - 1:00 pm BST

September 2020

Freelance Success Strategies

Jackie Barrie has been freelancing for about 20 years, and she wants to share her tips for building a successful copywriting business.

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Tuesday, 8th SeptemberTime10:00 am - 4:00 pm BST

Create a Content Strategy

Book this training day to explore how to build and deploy an effective content strategy.

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Thursday, 10th SeptemberTime10:00 am - 4:00 pm BST

Persuasion: Practical Insights and Ideas

A day-long training session with consultant and trainer Tim Fidgeon - part of the 2020 Copywriting Conference. 

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Monday, 14th SeptemberTime10:00 am - 4:00 pm BST

Copywriting for Beginners

Book this training day to get a thorough introduction to the principles of effective copywriting.

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Thursday, 17th SeptemberTime10:00 am - 4:00 pm BST

Blogging to be Read

Book this training day to develop your blogging skills with Jo Watson.

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Monday, 21st SeptemberTime10:00 am - 4:00 pm BST

Show and Tell | CopyCon Satellite Session

Part of the 2020 Copywriting Conference. Everyone is welcome. No ticket required.

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Monday, 21st SeptemberTime8:00 pm - 9:00 pm BST

10 Components of an Email Done Right

Book this training session to spend a day learning how to craft effective emails with Samar Owais.

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Thursday, 24th SeptemberTime10:00 am - 4:00 pm BST
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