UK Copywriters Directory
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"Helen writes high-quality authoritative content that resonates with our target audience and inspires them to take action. She simply takes the brief and works her magic." Hi, I’m an experienced, friendly, and flexible Freelance Marketing Copywriter. I write copy from a marketing point of view by understanding your customers, their pain points and what makes them want to buy. I have a Masters in Marketing, a degree in Psychology, and the experience and passion to pick the right words to tell your compelling story. WHO I WORK FOR Based in Goring-on-Thames, Berkshire, I work with blue-chip clients, marketing and media agencies, SMEs, and sole traders across the UK. WHAT I HELP WITH * SEO website content * Lead-converting landing pages * Informative blog posts * Engaging social media content and post design * Motivating email campaigns and newsletters * Newsworthy articles and press releases * Relatable testimonials and case studies * Award-winning nomination entries * Responsive complaint response letters * Editing and proofreading anything from brochures to business proposals * AI Content Review to help tweak content you have generated using AI tools so that it better targets your requirements and audience. WHY CHOOSE ME Choose me and benefit from an experienced and commercially aware marketing and copywriting professional who writes copy and content that delivers the results you need. I write motivating copy that persuades and resonates with your audience to encourage action and engagement with your business. I develop content that educates, informs, tells your brand story, and entertains your readers to build trust and reassurance. As a healthcare specialist, I write clear and compelling copy that breaks down industry jargon and complex subject matter into easily digestible content. My blogs have been accredited by Findspot. I can turn my hand to any industry and bring a fresh approach to your communications. LET'S CHAT Call me for a free 15-minute consultation to find out more about your copywriting needs and answer your questions. I quickly gain a full understanding of your company including your tone of voice, written style, and values. This enables me to write distinctive and cohesive content that tells your customers what you have to offer and why they should choose you. Find out more about me, read my case studies, and book your free 15-minute appointment at: https://www.hkennardmarketingandcopywriting.co.uk/copywriter WHAT MY CLIENTS SAY ABOUT ME “Helen is extremely professional and knowledgeable and adapts her writing style to suit various media channels. Helen goes over and above to research subject matter and provides high-quality inspiring content, which is interesting and suitable for the varying audiences. I would not hesitate to recommend Helen to any of my contacts, she is easy to work with and nothing is ever too much trouble." Nicola Morgan, Regional Digital Marketing Southern Region, Ramsay Health Care UK. “Helen was a Copywriter for our biggest national client after being chosen as the lead copywriter for their blog. Her work was always spot on, perfectly aligned with the brief, and delivered on time. She has done an amazing job fulfilling very high client expectations. I would happily work with Helen in the future and would strongly recommend her." Kasia Bigda, Head of SEO, Greenwood Campbell I look forward to hearing all about your business and working with you soon. Portfolio: https://www.hkennardmarketingandcopywriting.co.uk/clients Email: helskennard@hotmail.com Call: 07747 028436
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Regenerative business targeting eco-activists but worried about accidentally greenwashing? Or are you intent on making climate-conscious products or services mainstream but unsure how to pitch it? As a copywriter and transcreator, I work with businesses and comms agencies in the sustainability space to help them build credibility, boost online visibility, and win over their audience with clear, consistent and on-brand copy. When you work in impact, you don’t have time to explain what the circular economy is or why carbon offsetting isn’t the answer. Over the years, I've written about alt-protein, botanical supplements, plant-based diets, biodynamic wine, natural skincare, carbon offsetting, regenerative travel, alternative materials and packaging and even lab-grown diamonds (yes, they exist). Before I switched to sustainability copywriting, I worked inhouse in marketing and advertising for 10 years. My services include: - Tone of voice development - Copy and content writing - Italian-to-English transcreation (including SEO translation) I typically work on the following types of texts: - SEO-friendly copy - websites, landing pages and product descriptions - Long-form content - brochures, lead magnets, blog content - Email content - newsletters and email sequences and campaigns - Short-form content - paid and organic social media posts, promotional video scripts - Strategic texts - national roadmaps and award entries 🌿 1% of turnover to the planet I work for brands that put people and planet first or want to do so. As well as implementing a number of planet-friendly practices in my business, I donate 1% of my turnover to environmental charities.
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Since 2010, I've been helping clients of all sizes exceed expectations; Scaling up and reaching new customers, transforming how they sound to their audience, while challenging and changing minds along the way. I’ve stayed focussed as an INSTAX Fujifilm partner for eight snap-happy years Developed refreshingly simple brand language for Leave Dates Brought Lyons Coffee into the 21st Century Baked-in some seriously sticky Krispy Kreme copy delights Made an excellent impression on IBM (improving reach from 5,000 to over 100,000 impressions) Pulled off SPOKE London’s famous idiosyncratic style across 150 emails Rode alongside Dreamland Margate on the crest of their fun-filled nostalgia wave And gone full ‘blockbuster’ for cinematic design company Blind Ltd’s tone of voice. Today, you’ll find me in the TMCM Dorset office, chewing pens and crafting words for big global brands and local independent businesses. Whether you’re town or country, corporate or start-up, I’d love to see if I can make a difference. Drop me a line today!
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I’m a copywriter at heart, a grammar nerd/linguist by training and an SEO by career choice. Hard writing makes for easy reading. But that doesn’t just mean that text has to be meticulously proofread and edited. I focus on understanding the pain points and challenges of businesses in the SaaS and tech space. This evolves and requires constant research and copy edits – which is why I call it “hard writing”. You put in the hard work → you win trust. You win trust → you win engagement. You win engagement → you win leads.
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Does your copy sound bland, dry or stuffy even though your brand isn't? If so, you need to put a bit of POP! 🎉 WHIZZ! ⚡ BANG! 💥into it. How? By working with a fun brand copywriter, like me. When I'm finished, you'll have: 🎉 Must-click-around web pages ⚡️ Must-read social posts 💥 Must-buy product descriptions 🎉 Must-open email funnels ⚡️ Must-share articles 💥 Must-print press releases All written in a human tone of voice that's perfect for your brand and audience. Everything I write for you is SEO-friendly and bursting with the same electrifying POP! 🎉 WHIZZ! ⚡ BANG! 💥 energy you experienced the first time you chucked popping candy in your gob as a kid. So, what are you waiting for? Let's chat. Visit my website at www.indeliblethink.co.uk, send me a DM or email matt@indeliblethink.co.uk
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You want attention-grabbing, high-authority content. The kind that attracts leads, builds trust and inspires people to take action. But you don’t always have the time and resources to create it yourself. That’s where I come in. I can help you with the stuff you know you need but never quite get around to doing. I’m talking everything from blogs and socials to case studies and one-pagers – all the things your B2B should have, but it’s either stale or non-existent (hey, no judgement here!). So, you can focus on running your business, not creating content. What you get working with me: 👩💻 A B2B copywriting partner who is on hand to create the content you need, when you need it ☎️ Great communication and a quick response time 💖 A commitment to producing quality work, in keeping with your business’ goals and brand voice 👀 A fresh, objective pair of eyes to write copy in simple terms and identify the key points that will attract new and existing customers 💰 A fixed price per project, with no hidden charges. -------------------------------------------------- 🎉 I’m now working with a fellow journalist-turned-copywriter (also called Jess!) to offer handy packages that help busy B2B business owners and marketers get the content they need (and deserve!). Whether you want to inject a bit of life into your corporate copy or publish regular SEO-boosting, brand-enhancing content, we’re here to help. Get in touch today at hello@sweetpeacontent.co.uk or find out more at sweetpeacontent.co.uk
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Working with you to find the right words and ideas to make your brand sing. I can help your brand communicate in the most powerful, appropriate and engaging way possible. Whether that's finding the right tone of voice (or fixing what you’ve got), persuasive copywriting or big ideas that work across multiple media, I make every word count. If you'd like to discuss a project and how I might help you, please get in touch. I'm a good listener and quick to understand your business, brand and tone of voice issues. I take those insights and find ways to help you tell persuasive, memorable stories about your brand. COPYWRITING & BRAND WRITING – Over the years, I've written millions of words for hundreds of brands. I understand how to communicate in any medium – from brief to concept and execution. TONE OF VOICE & VERBAL IDENTITY – creating and fixing tone of voice and building verbal identities for brands is at the heart of what I do. I worked as Head of Verbal Identity at a brand consultancy for five years and I'm skilled in finding and executing the perfect tone for all kinds of brands including Ordnance Survey, Bentley, Jaguar, Rolls-Royce, HMRC, RNIB and P&O Ferries. BRAND STRATEGY – I create joined-up thinking for brands and I’ve helped many companies clarify and communicate their brand strategy and purpose. I create detailed, useful and usable brand guidelines that tell your brand story simply and effectively, which makes putting it in to practice easy. You can also trust me to steer your brand and verbal identity from a consistency point of view, translating it into persuasive messaging and campaigns. Clients include Ordnance Survey Leisure, Crunch, Napier AI, Atelier Ellis and JosephJoseph. I've been lucky enough to work with everyone from bootstrapping start-ups to international behemoths and every stripe of client between. Even if I haven’t worked in your sector, I will have worked with brands that faces similar challenges. If you'd like to discuss a project and how I might help you, please get in touch. Recent projects include: • Brand and Tone of Voice for Tanya Baker & Co (boutique estate agent) • Tone of Voice guides for Renishaw (international engineering group) • Brand Naming and Tone of Voice for Rova, a dog food supplement brand • Copywriting for F1 recruitment • Tone of Voice guides and training for Roxhill Media • Brand tone of voice and copywriting for Jabra headphones and speakers • Brand & Tone of Voice refresh for Crunch Online Accountants - champions of the self-employed • Campaign copywriting for Ordnance Survey Leisure • Brand Tone of Voice for HMRC - making the contents of those manila envelopes a less scary • Brand voice development, brand writing and web copywriting for Oyster Yachts • Brand positioning, tone of voice development and guidelines for Ordnance Survey Leisure brand • Tone of Voice development for Glenfiddich, the world's leading single malt whisky • Creating a Tone of Voice for the international PR and communications agency Hill+Knowlton • Tone of Voice and positioning development for multi-sensory agency Condiment Junkie • Brand naming and tone of voice for Shake Climate Change • Developing vision and purpose statements for an innovation foundation Nesta • Developing Tone of Voice guidelines and copywriting annual reports for RNIB • Copywriting website and brochures for Italian kitchen appliance company Bertazzoni "Ed writes beautiful, endlessly flowing words. If I had to sum up his unique offering, it would be his chameleon-like ability to find the brand voice and write in an absolutely authentic tone. Most importantly, he always writes copy I want to read to the last full stop." Piggy Lines, Creative Partner, Carnage
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Writing copy that entices and engages your audience. Not bore them to death. Copy with a human touch. Not something that's been cobbled together by ChatGPT or one of its cousins without any forethought, care or effort. ✨"...with such a complex message, clarity was essential. You have succeeded where we had struggled and the brochures and project proposals ... are pitched perfectly." ✨ Peter Tyler and Gordana Mandic, Directors, Tyler Mandic Architects, Chelsea, London. ✨"You have a wonderful natural style ... this is excellent - thank you. Just what we were hoping for!" ✨ Jo Shaer, Founder, Lollipop - content marketing specialists for Fire and Security sectors. Hi there, I'm Andrew – a Northampton-based freelance copywriter who brings a fresh perspective to your copy and content. A writer for when you need just the right words. After all, copywriting isn't always about writing to sell. It can be about nurturing your audience, too. So, whatever your message. Whatever your aim, I'll find the essential words you need. Words that can... • Simplify a complex message • Paint a persuasive picture • Engage, resonate, and connect with your ideal audience • Evoke a thought or a feeling • Break down potential barriers • Build trust • Help you stand out from your competitors • Tell your story • Inspire even the mildly curious to act... Why do I write for such a mix of sectors? It's not quite such a random choice as you might think. Instead, it's all about photography. Before entering the world of copywriting in 2018, I was a freelance landscape and location photographer. Shooting editorial and commercial images for stock and various clients, including the National Trust, I specialised in photographing everything about Britain's architecture, landscapes, gardens, and heritage locations. All things that genuinely interested me. And still do. So it made perfect sense to write for clients in the same sectors, too. In a way, I'm still creating pictures, only now using words rather than a camera. With just the right words, I paint persuasive pictures to bring places, spaces, products, and services to life. ✨“What can I say? Your words took me on a journey. I was fully engaged and absolutely loved the writing style!" ✨ Toni-Ann Bird, Director, Guild House Estate Agents, Warwickshire. Some extra (reassuring) bits you'll want to know... 🎯 I have a diverse copywriting portfolio. Projects include writing for... • Architects • Luxury outdoor clothing brands • High-end contemporary and period design properties • Designer watch and jewellery engraving • PropTech 3D Smart City modelling platform for sustainable urban design and planning • Garden design • Independent construction • Garden retail • Marketing agencies • Photographers • Photographic studios • Local authority planning officers • Fire safety and protection • CCTV and Security systems • Cyber-security • Business Resilience • Wellbeing in nature • Photographic holidays, tours, and workshops, and • Heritage tourism 🎯 I've written in-depth illustrated articles and short features for various UK consumer and trade publications. Topics include garden design and history, heritage travel, and (naturally) photography. 🎯 I'm trained and qualified with a College of Media & Publishing (CMP) Level 4 Diploma (with Distinction) in Copywriting. 🎯 I also have a CMP Level 4 Diploma (Distinction) in Google SEO. 🎯 I'm fully insured with Professional Indemnity cover for £1,000,000 from Policy Bee. 🎯 My current day rate is £360. According to ProCopywriters' latest survey for 2024, the UK average day rate is £440 meaning you get the essential words you're after at a rate that's fair for both of us. Now, what would you like me to write? I can help you with... ✅ Advertorials / Advertising Features / Sponsored Articles ✅ Blog posts and Articles - Search Engine Optimised (SEO) ✅ Brochures, Booklets, Flyers, Guides, Leaflets, Postcards, Posters... ✅ Direct Mail Sales Letters ✅ eBooks ✅ Emails - nurture, share your news, promote, inform, entertain etc. ✅ Storytelling - project stories written for architects, placemakers, developers, planners... ✅ Taglines, Straplines and Slogans ✅ Web Pages ✅ Website Refresh - adding a little polish to make your words really shine ✨"Thank you so much, Andrew - this is great! You’ve really nailed the evocative copy we're after. And with so many options for taglines, we definitely have that part of the project covered too." ✨ Emma Mathias, Bradshaw Taylor - the home of luxury outdoor clothing and country lifestyle brands. So, for captivating, enticing, and memorable copy and content that's... • Carefully crafted for your ideal audience • Easily understood - but not dumbed down • Always engaging, and • Never dull Please get in touch. Head over to my new look (new host) website (link below), drop me a line from this page, or call me and tell me more about the words you're after because I'd love the opportunity to work with you on your next copywriting project. ✨"Andrew ... your work has been invaluable to us." ✨ Paola Bergamaschi, Studio Director, Christian Tagliavini Photographic Art, Switzerland
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Experienced B2B copywriter crafting compelling copy and ideas that hook minds, capture hearts, and nurture customers through the sales funnel. If your website is a deserted island, or your voice is getting lost in a sea of AI predictability, I can help you attract more visitors and get heard by the people who matter to you. How I can help you: B2B Copywriting | Email Marketing| Verbal Identity | Websites and Landing Pages | Content Strategy | Digital Ads | Video Scripts | Messaging development | Social Content | Articles | Reports | Guides & More Please DM to discuss your agency brief, business challenge, or for samples of anything above.
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Looking for written content that engages and excites your future customers? I'll listen to what you want to achieve and guide you through the content marketing you need. Using my innate understanding of words, I create compelling copy that builds trust with your audience and inspires them to take action. Above all, you'll receive persuasive content crafted with a human touch. How I can help you ✅ Case studies - Close more sales using persuasive customer success stories ✅ Website copy - Create the right first impression with a website you're proud to share ✅ Articles - Increase enquiries with content that enhances your reputation ✅ White papers - Establish your authority with informative content for decision-makers About me Over the last 7 years, I've written for software companies, IT managed service providers and manufacturers amongst others. Before that I spent over 20 years working in technology for Accenture, Visa and other brands. But I'm more than a writer. You've already got enough to do without extra admin. That's why you'll get updates from me at every step to make it a hassle-free experience. And with my background as a project manager, I never miss a deadline. What customers say ⭐ "It’s been brilliant working with Rob on our website copy. We now have clear messaging and engaging copy for our new websites." Paul Rufus, Proximity Enterprise Solutions ⭐ "Rob really took the time to understand our business and clearly studied all of our branding material before writing any content for us. We'll definitely use Rob's services again." Charlotte Hooper, Baker Group ⭐ "Rob utterly nailed the case study brief I gave him. He's surpassed any expectations I had, and what he produced will be invaluable for my business." Nick Shaw, Always Networks Want me to write for your business? Email hello@robbeadle.co.uk or hit the 'Send an email' button at the top of this page to arrange a free 20-minute call. Looking to find out more about me and my work? Visit my website robbeadle.co.uk
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'Refreshingly different from the usual twaddle.' Or so one of my agency clients tells me. Hey, I’m Laura. I’ve been writing copy and content for well over a decade, parenting a wild child for six years, and failing to tame a crazy hairstyle for a lifetime. I’m a Leeds-based freelance copywriter. Business owners, like you, hire me to write and edit words that give your business personality and make you more money. You’re great at what you do. You’ve got fab ideas, you’re a laugh to be around, and you have a killer business approach that throws shade on your competitors. But if you’re a “synergy-focussed solutions expert with a passion for customer care”, no one’s going to have a bloody clue what you’re on about. Your copy needs to be free from naff jargon, full of personality, friendly to Google, and fire up your customers to think: ‘Hey, it’s YOU I need to buy from.’ But how do you do that? Hire a freelance copywriter and content writer, like me. I’ll save you time, reduce your stress and build your business with the words that sell your stuff to the right people. Nosy at my website for other people's opinions about me and how much I charge (let's be honest, that's what you want to know, right?).
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'Don’t just reach an audience. Connect with every person.' I’m an experienced copywriter, editor, and content consultant who loves helping brands to connect deeply with the people they want to reach – and get results. As former Editor-in-Chief at Which?, I led award-winning content and creative teams to achieve measurable success across editorial campaigns, product redesigns, newsletters, in-house ads, and social media. Whether you need to boost engagement, grow subscribers, or produce standout creative, I’ve been there, and delivered. Here’s how I can help your business: - Big-picture thinking: I combine multichannel expertise (print, digital, social, video, podcasts, newsletters, PR) with data-driven strategy to ensure your content works harder and smarter. - Expert copy creation and editing: From web content and conversion copy, to newsletters, brochures and white papers, I craft content that engages, informs, and prompts action. My expertise spans journalism and PR, storytelling, content design and SEO, tone of voice development, scriptwriting, and more. - Creative collaboration: I know how to inspire and collaborate with others in the creative process – clients, designers, producers and product teams – to produce brilliant work that sticks in the mind. - Results focus: I’ll work with you to define the results that matter, then make them happen. My specialities include: - Full-funnel content strategy and execution (from audience growth to conversion and retention) - Channel-specific content strategy and copy creation - Data-led content optimisation - Brand positioning and tone of voice - Making complex topics simple (and surprisingly interesting) - Digital transformation and editorial planning (for clients looking to streamline content production) My current clients range from global law firms to boutique consultancies and specialist premium publishers, such as Pinsent Masons LLP, Quiet Mark, Whycatcher, urban planning firms, and Dust & Grooves (US). If you’re looking for a strategic copywriter and content consultant to grow your brand and engage your audience, get in touch! I’d love to hear about your challenges and explore how I can help you solve them.
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“In the final year of my biochemistry degree… I realised I enjoyed writing more than lab work.”

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