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Online (webinar)

April 2020

Publess Quiz

Join us for a pub quiz without the pub. Copywriter Karen Noble will be co-hosting. 

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Wednesday, 15th AprilTime8:30 pm - 9:30 pm BST

May 2020

Shoptalk: Naming Brands and Products

Join Leif and Al as they discuss the fine art of naming products, brands, services and other things for clients - and life in general. You might have questions about where to draw inspiration, how to generate ideas or how to nudge your creativity in new directions. Whether you want to contribute, ask questions, or just listen, you're invited to a friendly, informal peer-support group for all kinds of commercial writers with all levels of experience.

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Wednesday, 6th MayTime12:00 pm - 1:00 pm BST

What is… Internet of Things (and what does it mean to me)?

Tim Fidgeon discusses the Internet of Things and the implications for copywriters. The IoT includes all web-connected devices like smart speakers, security cameras - and even web-connected fridges. Only for members of ProCopywriters.

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Thursday, 14th MayTime12:00 pm - 1:00 pm BST

Book report: The Attention Merchants by Tim Wu

Join the ProCopywriters book club as Tim Fidgeon presents a summary of The Attention Merchants by Tim Wu. Reading the book is optional but we'd love to hear your thoughts on the book.

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Thursday, 21st MayTime12:00 pm - 1:00 pm BST

June 2020

Shoptalk: Building Your Creative Life

Join Leif and Al as they discuss building your creative life. You might have questions about finding different clients or more clients - or maybe you have questions about positioning or marketing channels. Whether you want to contribute, ask questions, or just listen, you're invited to an informal peer-support group for all kinds of commercial writers.

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Tuesday, 9th JuneTime12:00 pm - 1:00 pm BST

Book report: The 48 Laws of Power by Robert Green

Join the ProCopywriters book club (reading is optional) as we review a book called the 'psychopath's Bible' for its blunt depiction of the forces that make the world turn.

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Tuesday, 16th JuneTime12:00 pm - 1:00 pm BST

Mobile design principles

What are the guiding principles behind designing content and experiences for smaller screens and mobile audiences? Tim Fidgeon explores the basics. Only for members of ProCopywriters.

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Wednesday, 24th JuneTime12:00 pm - 1:00 pm BST

July 2020

Personalisation best practices for copywriters

How can personalisation make your marketing more powerful? Professional trainer Tim Fidgeon discusses personalisation strategies. This webinar is only for members of ProCopywriters. You will need to register and use both the access code from GoToWebinar and find the password in your ProCopywriters dashboard.

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Thursday, 9th JulyTime12:00 pm - 1:00 pm BST

Shoptalk: Content Strategy

Join Leif and Al as they discuss content strategy. You might have questions about how to develop a content strategy, how to use one, or why they can be important when running a business. Whether you want to contribute, ask questions, or just listen, you're invited to an informal peer-support group for all kinds of commercial writers.

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Wednesday, 15th JulyTime12:00 pm - 1:00 pm BST

August 2020

How do people read online?

Tim Fidgeon explores the research into how people read online. This session was previously delivered in 2019. For members of ProCopywriters only.

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Thursday, 13th AugustTime12:00 pm - 1:00 pm BST

September 2020

Social media strategy best practices

Tim Fidgeon presents a 40 minute session on social media strategy best practices - with 20 minutes for Q&A. For ProCopywriters members only. You will need to register and use both the GoToWebinar access code and your ProCopywriters password (from your dashboard) to join this session.

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Thursday, 10th SeptemberTime12:00 pm - 1:00 pm BST

Book report: Predictably Irrational by Dan Arely

Join the ProCopywriters book club (reading is optional) as we review Predictably Irrational. You will need to register and use both the access code from GoToWebinar and find the password in your ProCopywriters dashboard.

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Thursday, 24th SeptemberTime12:00 pm - 1:00 pm BST
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