Watch the Workshop Recording

Write Better Subject Lines and Headings

Boost conversion rates by optimising the most prominent elements of your copy: headings and subject lines. 

This one-hour workshop explores the potent changes you can make to key sections of copy in order to increase response rates and generate more clicks. 

Originally delivered live to ProCopywriters members, the video recording is now available to watch. This is one of 80+ recordings available in your video library. 

Please sign in – or sign-up – to watch the workshop now.

Hosted By

Tim Tucker

Copywriter & Trainer, 23 Digital

Tim is a content creator, marketing copywriter and content strategist based in London and Bristol. Tim works across all sectors, including B2C, B2B, charities and public organisations.

Presented by ProCopywriters

This session is one of 80+ workshops delivered live to ProCopywriters members.

Join ProCopywriters to watch this video and all the other recordings. You will also find dozens of recordings of past CopyCon conference talks. All free to watch (and rewatch) at your convenience.

Brilliant being able to catch on missed webinars as a ProCopywriters member.

Anna Lewin

Finally watched the ProCopywriters workshop om ChatGPT / AI copywriting and it did not disappoint.

Sarah Mullaney

Thought I’d treat myself to a ProCopywriters past webinar with Kelvin Newman.

Alice Hollis

The ProCopywriters video library includes talks on…

  • Copywriting for Email Marketing
  • Introduction to Navigation Design
  • Storytelling for Copywriters
  • Search Engine Optimisation
  • Pitching with Confidence
  • Conversational Copywriting
  • Developing Speaking Skills
  • Dealing with Imposter Syndrome
  • Keyword Research
  • AI for Copywriters
  • Using Benefits and Features
  • Persuasive Language
  • Harnessing the Power of Emotion
  • Tone of Voice
  • Writing Subject Lines
  • Managing Clients and Colleagues
  • Improving Calls to Action (CTAs)
  • Social Media Copywriting

Plus!

All the talks from 4 years of CopyCon conferences – including sessions from Ann Handley, Steve Harrison, Kira Hug, Dave Harland and Amy Kean

But that’s not all!

ProCopywriters members also get…

Live workshops every month

Learn in your lunchbreak with our professional trainers and copywriting experts. Topics vary widely from broad copywriting skills to niche specialisms like content design and search engine optimisation. 

Networking opportunities

Use our chat community (Discord) to talk shop, and join our online networking sessions to get acquainted with your peers. 

Promotional platform

Use our website as a platform to support your own marketing efforts. You can be featured in our directory, advertise jobs and post your events on our website. 

Knowledge sharing opportunities

Share your professional experiences and expertise with the ProCopywriters community. You can do this by republishing your articles on our site, appearing in a Spotlight feature, or taking part in live workshops. 

CopyCon savings

Pro and Corporate members get huge savings on CopyCon tickets. 

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Sign in – or sign up – to watch the video now

Solo

From £7.99 / per month

Join hundreds of commercial writers and gain access to learning, networking and promotional opportunities. 

Team

From £199 / per year

Give your team the gift of insights, ideas and inspiration every month – plus the support of a vibrant community.

Sign in – or sign up – to watch the video now

Solo

From £7.99 / per month

Join hundreds of commercial writers and gain access to learning, networking and promotional opportunities. 

Team

From £199 / per year

Give your team the gift of insights, ideas and inspiration every month – plus the support of a vibrant community.

8th November 2024

Fresh inspiration, ideas and connections

The conference for everyone who uses words to make change.

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