Spotlight

12 Jun 2017

“Simply by scattering the alphabet across the page, I have the ability to change people’s lives.”

08 May 2017

“I love researching and writing about topics that teach you something new.”

03 May 2017

“Probably the most important advice is not to under-charge.”

25 Apr 2017

“However much your client thinks they want to stand out, ultimately you need to speak in a language the reader will know, like and trust.”

18 Apr 2017

“Don’t underestimate the amount of time you will have to spend hustling if you want to be a freelance copywriter.”

11 Apr 2017

“Keep refining your craft. I never stop learning – I’m constantly trying to improve my writing and my understanding of what makes people buy.”

03 Apr 2017

“Just be the thing you want to be – don’t wait, be it now.”

21 Mar 2017

“Copywriting came to me just at the right time in my life, when I was going through a career identity crisis.”

13 Mar 2017

“A key part of being a freelancer is being able to adapt to the needs and style of your client.”

06 Mar 2017

“Imagine you’re writing for one person who you can clearly visualise.”

27 Feb 2017

“True motivation comes from within. That’s why the effect from motivational posters, quotes and talks is generally short-lived.”