From The Blog

Featured articles

19 Feb 2018

How To Create Evergreen Content

Amy Kilvington on the what, why and how of evergreen content.

12 Feb 2018

What’s the big deal about podcasts?

Sanina Kaur explains why podcasting can be an effective marketing tool.

ProCopywriters Blog

Fluffy clouds hovering above the sea.
05 Feb 2018

Perfectionism: how do I survive it as a copywriter?

Susan Hammond shares her ideas about how to make your perfectionism work for you.

Woman holding a cream-coloured mug that says 'The Adventure Begins' in front of her chest.
29 Jan 2018

Going it alone: ten top tips for starting out as a freelancer

Mary Whitehouse’s guide to kick-starting your freelance copywriting career.

02 Jan 2018

Copywriting survey 2018 – have your say

Complete the ProCopywriters survey before 31 January 2018.

20 Dec 2017

Bloopers of a copywriting newbie: missing the target

Susan Hammond gives us the chance to learn from her (copywriting) mistakes.

A christmas wreath with pine cones, dried slices of orange, holly and bundles of cinnamon sticks hanging below the brass knocker on a green front door.
18 Dec 2017

My festive favourite

Simon Beasor explains why a passage from Dickens sums up Christmas for him.

30 Nov 2017

Finding copywriting jobs – advice from a recruiter

CJ Walker of Firehead Recruitment offers a few simple tips for copywriters looking for work.

30 Nov 2017

Why is branding important for freelance copywriters?

Leif Kendall suggests that branding can give you a head start when it comes to finding clients you love.

A close up of a clapperboard
22 Nov 2017

Copywriter? Or actor?

How do you capture the right voice in your copy? Rebecca Nicholl suggests taking inspiration from the acting world.

A hand with the forefinger pointing to the right, the thumb pointing upwards and the other 3 fingers curled into the palm
15 Nov 2017

The essential checklist for writing call to actions that convert

Not sure how to create effective call to actions? Sanina Kaur explains how.

A worm's eye view of 4 skyscrapers in Calgary, Canada.
01 Nov 2017

Direct response copy: why you should go old-school

Could direct response copywriting help you sharpen your skills? Glenn Fisher thinks so.

Hands holding a notepad and pen
25 Oct 2017

Want a copywriting job? Here’s what I look for

Rebecca Nicholl’s quick guide to applying for copywriting jobs.

A MacBook on a brown sofa with a cushion beside it.
18 Oct 2017

The Freelance Files: ‘great! I get to work at home!’

In the first instalment of The Freelance Files, Sanina Kaur sheds some light on what it’s really like to live life in the freelance lane.

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