From The Blog
11 Sep 2019
Got some interviewing to do? Jo Johnston’s pointers can help you get the best out of your interviewee.
05 Sep 2019
Don’t know what transcreation is? Don’t worry, Claudia Benetello’s here to help.
04 Sep 2019
Lauren McNeish considers whether creativity is nature or nurture.
28 Aug 2019
Anna Metcalfe waxes lyrical about a punctuation bugbear.
26 Aug 2019
Fi Shailes laments the unhelpful changes LinkedIn’s made to its groups.
23 Aug 2019
What’s the Battle of Hastings got to do with effective copywriting? Tom Cross explains.
21 Aug 2019
You can make the most of your content by giving it a new lease of life. But what are the drawbacks to doing this? Collective Content outline the cons.
15 Aug 2019
Catherine Every on the tools that help make sure everything in her freelance copywriting business runs smoothly.
14 Aug 2019
14 years of freelance copywriting means Jonathan Wilcock’s got more than a few hints to share.
08 Aug 2019
What abilities and qualities do brilliant copywriters share? Anna Gunning has drawn up a list.
07 Aug 2019
Andre Spiteri’s tips for making sure you start your blog posts in a way that gets, and keeps, your readers’ attention.
26 Jul 2019
Getting colleagues who aren’t marketers to create content that’s relevant for readers can be tricky. Catherine Every has some helpful suggestions.
24 Jul 2019
Nicky Weelen explains why you need to have your elevator pitch ready and waiting.
19 Jul 2019
Sean Patrick Hand on the change in perspective that happens when you start working for yourself.
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