From The Blog

Featured articles

A twisting mountain path that's divided into two.
25 Apr 2018

The Accidental Copywriter

David Elliott describes his twisty turny route into copywriting.

Shelves of books in a library
18 Apr 2018

Combining copywriting with creative writing

It’s not easy to make time for your own writing as well as your copywriting work. Sophie de Albuquerque shares how she manages it successfully.

ProCopywriters Blog

Profile of a man singing into a microphone
11 Apr 2018

Understanding your brand’s tone of voice

Matt Fleming’s take on why tone of voice matters.

Dad and toddler walking down a woodland path
28 Mar 2018

Combining copywriting with parenting

Sophie de Albuquerque explains how she balances being a parent with running her copywriting business.

neon tubes
14 Mar 2018

GDPR and email marketing: what do I actually need to do?

Mary Whitehouse’s summary of what the General Data Protection Regulation means for email marketing.

A man walking past a bright orange wall with Good painted on it in huge letters.
07 Mar 2018

How to tell if your copy is any good

Is your copy going to hit the mark? Use Anna Gunning’s checklist to find out.

clear water
26 Feb 2018

Want to be a better copywriter? Stop being precious about your work

Felicity Wild on how to stop yourself from sliding into copywriting lingo.

21 Feb 2018

Copywriting Conference returns to London

Announcing the return of our one-day event for everyone who works with words.

19 Feb 2018

How to create evergreen content

Amy Kilvington on the what, why and how of evergreen content.

12 Feb 2018

What’s the big deal about podcasts?

Sanina Kaur explains why podcasting can be an effective marketing tool.

Fluffy clouds hovering above the sea.
05 Feb 2018

Perfectionism: how do I survive it as a copywriter?

Susan Hammond shares her ideas about how to make your perfectionism work for you.

Woman holding a cream-coloured mug that says 'The Adventure Begins' in front of her chest.
29 Jan 2018

Going it alone: ten top tips for starting out as a freelancer

Mary Whitehouse’s guide to kick-starting your freelance copywriting career.

02 Jan 2018

Copywriting survey 2018 – have your say

Complete the ProCopywriters survey before 31 January 2018.

20 Dec 2017

Bloopers of a copywriting newbie: missing the target

Susan Hammond gives us the chance to learn from her (copywriting) mistakes.

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