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Writing for the Customer Journey

Online

This lunchtime learning workshop is delivered by Tim Tucker. Tim is a digital content strategist and copywriting specialist who has worked with dozens of brands, including Virgin Media Business, Tesco, NatWest, Nokia, National Trust and The Guardian.

Writing for User Experience (UX Writing)

Online

Learn tips on creating clear, concise, and user-friendly copy. Find out how to ensure your content enhances digital experiences and effectively guides users through interfaces and applications.

Crafting Effective Landing Page Copy

Online

Explore ideas for writing high-converting landing page copy in this practical workshop. This includes advice on crafting compelling headlines, persuasive body
copy, and irresistible calls-to-action that drive engagement and boost conversions.

Copywriting for Video, Podcasts and Audio Content

Online

Explore ideas for adapting your copywriting skills to create effective scripts for videos, podcasts, and other audio and visual content. Discover what works to captivate listeners’ and viewers’ attention and what keeps them engaged. 

Creating Brand Voice Guidelines

Online

Learn tips on how to define, document, and implement a consistent and compelling brand voice. Discover what you need to ensure your content resonates with your target audience across all communication channels.

Introduction to Marketing Rules and Regulations

Online

Tim Tucker presents an introduction to the key legislation impacting marketers. This lunchtime learning workshop is delivered by Tim Tucker. Tim is a digital content strategist and copywriting specialist who has worked with dozens of brands, including Virgin Media Business, Tesco, NatWest, Nokia, National Trust and The Guardian.

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