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Copywriting Skills for Marketers | Quick Wins: 10 Copy Tweaks That Boost Engagement

Online

Our new series aimed at marketers who want to learn copywriting skills, as well as copywriters interested in foundational skills. A practical session focusing on easy, actionable improvements marketers can make to their copy for better performance, such as tips on improving headlines, calls-to-action, or formatting for readability.

Introduction to Marketing Rules and Regulations

Online

Tim Tucker presents an introduction to the key legislation impacting marketers. This lunchtime learning workshop is delivered by Tim Tucker. Tim is a digital content strategist and copywriting specialist who has worked with dozens of brands, including Virgin Media Business, Tesco, NatWest, Nokia, National Trust and The Guardian.

Copywriting Skills for Marketers | How to Effectively Work With Copywriters

Online

Our new series aimed at marketers who want to learn copywriting skills, as well as copywriters interested in foundational skills. This session aims to give marketers insights into how to collaborate with copywriters. This includes effective briefing, what makes copy work, and how to give constructive feedback.

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