How to tell if your copy is any good

Anna Gunning

Gunning Marketing


You’ve just finished writing something. It reads well to you. There are lines that have you nodding in appreciation.

But you’re not the target audience.

So will the copy work?

This checklist will help you review the copy objectively, so you can see if the words on screen or page will result in reader action.

A checklist to use to see if your copy's any good.

Connect with me over at Gunning Marketing, on Twitter and on LinkedIn.

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15th March 2018

Craig Wright

Excellent piece and most of it applies to the kind of work I do too. One to print out and pin next to the desk. Thanks!

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