Copywriting life

gds-trust-users-delivery 11 Oct 2016

In the third of four posts, Sarah Richards, former Head of Content at GOV.UK, continues her story.

gov-uk-stamps 30 Sep 2016

Why did the UK government need a crack team of content designers to cure their web woes?

gds-whiteboard 23 Sep 2016

Sarah Richards, former head of the UK’s digital content team, explains how content people became known as ‘content designers’.

home-office-595476_1280-1 20 Sep 2016

Becky Matthews discusses the benefits of ghostwriting – both for copywriters and clients.

woolworths 03 Aug 2016

If a recession is around the corner, how you can you prepare to survive the downturn?

IMG_1539 25 Jul 2016

Why limit your creative partnerships? How could partnering with a different professional lead to great creative work? 22 Jun 2016

How does PCN membership benefit copywriters? Anna Gunning shares her experiences of finding clients and getting support from PCN.

lorem_ipsum 02 Jun 2016

Peter Rylands questions why copywriting is unrepresented at university job fairs, and why so many graduates are unaware that copywriting is a viable career.

Bryan_Adams_Hamburg_MG_0631_flickr 31 May 2016

What can copywriters learn from Bryan Adams? Ben Lloyd goes looking for inspiration in the songs and career of the Canadian dad-rock superstar. 13 May 2016

Anna Gunning shares some brilliant strategies for dealing with clients who want more empty words and hype in the copy you’ve written…

IA 09 May 2016

Laura Coull suggests that copywriters should be more involved in other aspects of website development, including information architecture (IA)…