What I know

12 Oct 2022

Speaking my mind

Jo Watson takes a long, hard look at what she learned from delivering a talk as a newbie speaker at CopyCon 2019

26 Apr 2022

What to do when you’re feeling negative

Sally M Fox has some suggestions for overcoming our brain’s negative default setting

07 Dec 2021

Why freelancers need to break out of their comfort zones

Dee Primett on the benefits of feeling the fear and doing it anyway

A stack of gold and silver coloured Euro coins with a small person wearing a blue jacket perched on the edge, reading a newspaper
05 Oct 2021

Pricing per word is $hit

Charging by the word conveniently ignores the value copywriters provide says Ruth Sedar

06 Apr 2021

Where will copywriting be in 5 years?

Anna Metcalfe takes a look at copywriting’s future

13 Oct 2020

How to win over new clients when you have no experience (yet)

New to copywriting and don’t have any previous work to show potential clients? Louise Shanahan has some suggestions

22 Sep 2020

Why writers shouldn’t be afraid of AI

Sharon Gethings on why she thinks we have nothing to fear from robot writers.

Woman in an office who's just about to write something up on a wall
03 Mar 2019

10 things l learned about writing by not writing

Tom Albrighton shares a list of the things that everyday life has taught him about writing.

The word Yeah!! written in capital letters in pink pen on a white piece of paper.
07 Feb 2019

Let’s talk about how brilliant copywriters are

Why Anna Gunning thinks we should celebrate copywriting and give ourselves a pat on the back.

A stethoscope on a table next to a laptop
24 Oct 2018

Nurse to copywriter — a natural progression?

Helen Barnes’ thoughts on what nursing and copywriting have in common.

A twisting mountain path that's divided into two.
25 Apr 2018

The Accidental Copywriter

David Elliott describes his twisty turny route into copywriting.

28 Feb 2017

Black dogs and blue Mondays: freelancing and depression

How do you cope with depression when your livelihood relies on you being productive?

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