Claire Kerr

B2B IT, tech and software copywriter | Blog posts | Case studies | White papers | Content planning and audits Available for work

Contact details

B2B copywriter for IT and tech businesses: blogs, case studies, white papers/ebooks.

I am a qualified marketing consultant and copywriter, with more than 30 years' experience. I am based in South Croydon, Surrey and work with companies in the UK.

I specialise in writing for B2B technology companies, which includes writing about software, hardware, cloud computing, cyber security, SaaS, machine learning, IoT and the like.

I have significant experience in supply chain, ERP, CRM, WMS and logistics and transport management software.

For many of my clients though, I also write about current trends or business angles that affect their services, meaning I write less technical and more general business/economy and opinion pieces.

Businesses tend to hire me for ongoing projects: four blog posts a month, one case study or one white paper per quarter ... that sort of thing. But I am available for one-off pieces too. I mainly write blog posts, case studies, white papers and ebooks, but also write email newsletters, brochures and press releases.

As a qualified marketer, I can often take on marketing strategy and planning assignments, including managing website revamps, content strategy, gap analysis and planning - typically for £1m+ businesses.

Some copywriting samples can be found at:


22 Benchfield
South Croydon

020 8681 1581
07812 340411



  • Content marketing
  • Content strategy
  • Digital and SEO copywriting
  • SaaS copywriting
  • Technical
  • White Papers
  • B2B
  • Business, finance and law
  • Science and Technology
Qualifications & Awards
- BA (Hons) in Politics & Government from The University of Kent at Canterbury (now University of Kent)
- MCIM - member of the Chartered Institute of Marketing
- DipM - Diploma in Marketing from the Chartered Institute of Marketing
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