Claire Kerr
B2B IT, tech and software copywriter | Blog posts | Case studies | White papers | Content planning and audits Available for work
B2B copywriter for IT and tech businesses: blogs, case studies, white papers/ebooks.
I am a qualified marketing consultant and copywriter, with more than 30 years' experience. I am based in South Croydon, Surrey and work with companies in the UK.
I specialise in writing for B2B technology companies, which includes writing about software, hardware, cloud computing, cyber security, SaaS, machine learning, IoT and the like.
I have significant experience in supply chain, ERP, CRM, WMS and logistics and transport management software.
For many of my clients though, I also write about current trends or business angles that affect their services, meaning I write less technical and more general business/economy and opinion pieces.
Businesses tend to hire me for ongoing projects: four blog posts a month, one case study or one white paper per quarter ... that sort of thing. But I am available for one-off pieces too. I mainly write blog posts, case studies, white papers and ebooks, but also write email newsletters, brochures and press releases.
As a qualified marketer, I can often take on marketing strategy and planning assignments, including managing website revamps, content strategy, gap analysis and planning - typically for £1m+ businesses.
Some copywriting samples can be found at: https://www.clippings.me/clairekerr
Contact details
- Content marketing
- Content strategy
- Digital and SEO copywriting
- SaaS copywriting
- Technical
- White Papers
Skills
- B2B
- Business, finance and law
- Science and Technology
Specialisms
Qualifications & Awards
- BA (Hons) in Politics & Government from The University of Kent at Canterbury (now University of Kent)- MCIM - member of the Chartered Institute of Marketing
- DipM - Diploma in Marketing from the Chartered Institute of Marketing
Become a member
Join ProCopywriters
Connect with peers, develop your skills and extend your reach on our blog.
Become a memberLearn online
Online workshops
Every month we get an expert, an author or a professional trainer to deliver a one-hour presentation on copywriting, marketing or digital media.
Browse events