“The more people you know, the more opportunities you’ll have. The more you open yourself up, the more good things start to manifest. Don’t be shy. Just ask.”

“Playing with word choice, emphasis, syntax and tone in order to persuade, inform and entertain is both a challenge and a joy.”

“We can present our work like it’s the inside of our souls – and sometimes it very much feels like that – but for the client, it can just be a blessed relief to start seeing something coming together on the page.”

“A colleague once told me to think of your career as a climbing frame, rather than a career ladder, and that really stuck with me.”