Sarah Monaghan

Connected Copy Available for work

Send an email Contact details

Are you:
• An outstretched marketing manager needing campaign ideas and content for multiple platforms?
• A growing company wanting to grow your lead generation and marketing results?
• A consultancy looking to build your firm’s expertise-driven online visibility and reputation?

As a former journalist who worked for the BBC, I have over 15 years’ experience working in the B2B space. I now use my skills and expertise as a marketing strategist and conversion copywriter.

I help my clients – predominantly in the healthcare/pharma, education and professional services fields – to attract and convert more ideal customers with intelligent long content and conversion copywriting that resonates with their target personas at each stage in the funnel.

I provide you with publisher-level professionalism and marketing expertise. So I can help you to strengthen your communications output right from the planning stage.

My clients like my publisher-style strategic process and the fact that I always try to ‘step into’ the problem they are trying to solve with content.

They value my willingness to team with them to come up with different creative approaches.They also appreciate my sales and marketing mindset and collaborative nature.

You can rely on my versatility of being able to craft copy for everything from website copy to thought leadership campaigns. From white papers and case studies to email sequences and video scripts.

I take my copywriting training and digital marketing expertise seriously and have studied with the best, completing Copyhackers' Copy School by Joanna Wiebe, StoryBrand Framework Training by Donald Miller and the Recipe for SEO Success Copywriting Training by award-winning SEO consultant Kate Toon. You can learn more here:

☛ You can email me at to start a conversation or fill out my contact form at


28 Fairview Road
West Sussex
BN15 0PA

01903 761655
  • Brochures and leaflets
  • Content marketing
  • Content strategy
  • Copy-editing
  • Digital and SEO copywriting
  • PR and Journalism
  • Tone of voice
  • White Papers
  • B2B
  • B2C
  • Business, finance and law
  • Education
  • Healthcare and pharmaceuticals
  • Property and interiors
Qualifications & Awards
• Joanna Wiebe Copyhackers' Copy School (2020): 10x Landing Pages, 10 x Web Copy, 10 x Sales Pages, 10 x Launches
• Donald Miller StoryBrand Framework Training (2019)
• Kate Toon Recipe for SEO Copywriting Success (2019)
• 2-year Copy Clinic mentorship with direct response copywriter Amy Posner
• Winner of the 2019 UK Content Awards - for details:
• Integrated Digital Marketing Certificate (2015), City University, London
• NCTJ-trained journalist who has worked for the BBC.
• Member of the British Guild of Travel Writers; winner of the British Guild of Travel Writers' Trade and Tourism Writing Award.


See my portfolio

Visit my portfolio to see examples of brand positioning projects, example website copywriting, sample website papers and brand ...

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