Fi Shailes
Writeful | Content Writer & Strategist | Writing for B2B (SaaS, finservices, fintech) ✨
I'm a B2B copywriter and content strategist with nearly 20 years of experience working in content.
My experience includes many years of working in the public sector, followed by over a decade delivering on a vast array of content items and content-based projects for clients in B2B (SaaS, fintech, finservices, medtech) — both as a freelancer and agency-side.
Contact details
Contact
Berkshire
- Content strategy
- Copy-editing
- Digital and SEO copywriting
- SaaS copywriting
Skills
- B2B
- Business, finance and law
- Family and childcare
- Property and interiors
- Public sector
- Science and Technology
Specialisms
Qualifications & Awards
UK Blog Awards: Winner 2019 (Digital & Technology category)CIM Professional Certificate in Marketing
Content Design (2-day certified training)
HubSpot Inbound Certified (2018-present)
Content Creator of the Year 2019 (Award finalist, SocialDay)
Portfolio
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Content writing for workingincontent
Writing long articles for the newly-launched jobs and resources site.
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Website copy and 17+ articles
Crafting copy for the brand new Luma website (launched 2020). Luma is a blood-testing device designed for people with Iron ...
![](https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16161657/download.png)
Regular articles for GatherContent
Creating monthly articles for GatherContent's 'Resources' section.
![](https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16161914/HyteraLogo-fixed.jpg)
Hytera UK – various PR
Creating various press releases and articles for Hytera UK, A leading global provider of professional radio communications.
![](https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16161951/bzaI0ydE_400x400.jpg)
Website content for Norwegian Log
Copywriting for their website product pages and regular creation of topical news items for their 'News' section.
![](https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16161952/6de0485.png)
Content writing for Underpinned (fintech)
I was commissioned by my client to write a few pieces for their website's 'Magazine' section. Below is an extract from one of ...
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Writing 20+ advice articles for Placebuzz
Property search engine Placebuzz needed quite a bit of content created in a relatively short period of time for their new buying ...
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Content for Schofields Insurance
I provide regular support regarding content. This includes finding content collaboration opportunities and gathering input from ...
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Monthly articles for Coconut
I was tasked with drafting content for Coconut's blog section. Over the course of nearly a year, I wrote c. 15 pieces for the ...
![](https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162051/Logo-2.jpg)
Content writing for Bucks & Berks Recruitment
Regular content writing for a recruitment company's blog section (both client and candidate-facing blogs).
![](https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162138/download-1.png)
Content writing and editing for Huntswood
Example content item: A 'mini paper', produced as a piece of tactical content for the purposes of lead generation and raising ...
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