India Johnson

Middleweight Copywriter , Digital Copywriter | Web, SEO & UX Copywriter | Brand Consultancy | Tone of Voice Available for work

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Hi, I'm India, a digital copywriter specialising in website content, brand storytelling, SEO and UX.

My 10 years' experience includes five years at the award-winning digital agency, Greenlight, where I headed up a team in its Content & Digital PR department.

Brands I’ve written for include Pfizer, Net-A-Porter, Selfridges, New Balance, Primark, Hiscox, and Millennium Hotels, and I’m proud to provide ongoing copy support to amazing companies like Cuvva, Finmo, Greenlight, and Croud.

Feel free to head straight to my website for a full view of my work –

“I never thought working with a copywriter would be a silver bullet for my business, but working with India has come pretty close. She’s captured the ‘voice’ of my company and has made our marketing, content and even product that much better." – J.D. Rainey, CEO, Finmo

“India knows how to get to the route of a problem, solving it through intelligently written, creative copy. She can get to grips with a client’s business, technology, product or service by asking the right questions in order to create compelling, on-message content that really gets to the heart of what’s needed.” – Louise McFetridge, Head of Content (The Studio), Greenlight


45 Nursery Gardens
TS15 9UY




  • Content marketing
  • Content strategy
  • Copy-editing
  • Digital and SEO copywriting
  • Product descriptions
  • Tone of voice
  • B2B
  • B2C
  • Brand Naming
  • Consumer goods
  • Fashion
  • Healthcare and pharmaceuticals
  • Lifestyle
  • Property and interiors
  • Sport, travel and leisure


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