About
A creative, commercial and strategic-level copywriter, I support people trapped in corporate-land.
• Need someone to take on your latest copywriting project so you can get on with your day job? • Don't have time to craft the copy you need – but have a hideous deadline? • Want a trusted friend to bounce ideas around with in confidence?
Let's talk.
From the development of brand tone of voice to the crafting of web copy and video scripts, I work across sectors with national and global brands to write the words that customers want to read – and act upon. Looking for copywriting training for your comms team? I'd love to help with that too.
Drop me a line on katherine@haydngrey.co.uk or give me a ring on 0191 289 3170 (a/phone) or 07816 763393
Portfolio
Virtually Web | Online Simplified
There are plenty of digital agencies that offer a similar service to the one we provide here at Virtually Web. We know that. But what makes…
Picto | Wayfinding helps people to find their way from place to place
Picto Signs is a design-led wayfinding and signage company, working across six sectors in the UK – education, healthcare, culture, living spaces, workplace, and community and…
Marlin Hawk | Search far beyond the obvious
New website for the global executive search firm, Marlin Hawk. Big enough to command attention, small enough to care. Marlin Hawk is service-driven and connected in…
Crystallised | Creating a Cultural Shift
Laura Rothwell, the founder of arts and culture marketing agency, Crystallised, wanted to rebrand and reposition the company to reflect the work that she and her…
Shepherd Offshore | Services
In 2018, the management team at Shepherd Offshore on the north banks on the River Tyne needed help to redevelop the company's website. With an ever-increasing…
White Hot Comms PR | Tone of voice and web copy development
A refresh, a revamp – and new site and a bold voice for Lyn and Nicky, two of the North East’s most highly rated communications experts.
Dockwray Accounting | The freedom to focus
My accountant, Gill, is the best accountant ever. And she and her business partner (and husband) Nick needed a site that shows off just how good…
PCR Digital | Recruitment is broken. We’re fixing it
The team at PCR Digital wanted to update their website and were ready to stand out above the noise of recruitment in London. They commissioned the…
NHS West London | My Care, My Way
A marketing campaign to introduce a new healthcare service for people aged 65 and over in West London. The project brief required the development of a…
Simpsons Malt | The Home of Good Malt
The redevelopment of the Simpsons Malt website from scratch. The brief required the development of a tone of voice document and a full website rewrite for…
The Market Research Society | Copywriting training
A day of copywriting training to help the team at The Market Research Society increase their email response rates, develop a strong tone of voice and…
Split the Bills | Copywriting training
A day of training to develop customer personas, help increase response rates and pin down a consistent tone of voice.