I started my career as a journalist working across four weekly, local newspapers in Central Scotland. Since then, I have spent 14+ years developing my communications expertise through agency and in-house roles, spanning internal communications, media relations, and digital and strategic storytelling.
A creative thinker and natural collaborator, I also have an affinity for the written word; key ingredients that have helped me successfully deliver several major projects and campaigns.
Over the years, I have honed my writing, editing and proofreading skills, along with the journalistic ability to source stories and bring them to life in a range of formats – whether working independently or in collaboration with creative and digital agency partners. Able to adapt my writing style and tone for different audiences, I am also diligent in my efforts to ensure factual accuracy and make every effort to simplify the complex.
Recently, I have been played my part in helping companies to communicate their sustainability efforts and impacts. These experiences have given me the opportunity to build my own understanding of related topics, while helping to bring employees and other stakeholders on the journey, with clear and transparent communications.
I have been the recipient of several internal and external recognition awards. Most notably, in 2020, Spirit Energy’s website - which I project managed the development of, together with a digital agency partner, and wrote the copy for - was recognised at Communicate magazine’s Corporate Content Awards; with a Gold in the Best Use of Digital and a Silver in Best Copy Style / Tone of Voice categories.
Contact details
Contact
St Cyrus, Montrose
Aberdeenshire
Social
- Brochures and leaflets
- Content marketing
- Copy-editing
- Conversion copywriting
- Digital and SEO copywriting
- PR and Journalism
- Product descriptions
Skills
- B2B
- Business, finance and law
- Charities
- Education
- Engineering and Manufacturing
- Science and Technology
Specialisms
Qualifications & Awards
BA Hons 2:1 in Journalism Studies - University of StirlingCreative Imaging (Foundation) - Robert Gordon University
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