Matt Turner

Matt Turner

Writers Ltd.

PRO

Senior Copywriter

 

Skills

  • Advertisements
  • Brochures and Leaflets
  • Copy-editing
  • Digital and SEO Copywriting
  • Product Descriptions
  • Technical
  • Tone of Voice
  • Training and Consultancy
  • White Papers

Specialisms

  • B2B
  • B2C
  • Business, finance and law
  • Consumer Goods
  • Healthcare and pharmaceuticals
  • Lifestyle
  • Science and Technology

Qualifications & Awards

Best use of copy style/tone of voice, Transform Awards 2016

Marketing Week Mini MBA in Marketing (2016)

Linguistics & Spanish, University of Hertfordshire

Profile

I’m a co-founder of Writers. We help businesses and brands in the UK and around the world tell their stories, bring their ideas to life, and get their messages across.

With 20 years' full-time writing experience, I'm pretty quick on the uptake, whatever the subject or comms objectives of the brief. I love breathing life into dry, dusty, or technical subjects, which may explain why I write a lot for technology companies, financial service providers, and professional services firms.

AWARDS
If 'award-winning' is important to you, I've made it into the D&AD Annual a few times and won an award for 'Best use of copy style/tone' for this lovely bunch of lawyers – http://www.carbonlawpartners.com. Take a look.

Brands I’ve worked with lately include Aldi, Astra Zeneca, Bacardi, Ciena, English Heritage, Goldsmiths, Kings College London, MasterCard, NIG, Reckitt Benckiser, Reuters News Agency, Rolls-Royce, Thomson Reuters, Vodafone and Worldpay.

BRANDING
I can adapt my writing to fit existing brand or style guidelines, or create a new tone of voice. I've done this for folk like the Natural History Museum, global US law firm Latham & Watkins, TNT International, City University London and Hotel du Vin. So they sound authentic – like the real them.

PROJECT MANAGEMENT
I’m an experienced project manager and have run writing teams on large-scale and short-notice projects for outfits like Vodafone Group Enterprise, the BBC, Triodos Bank, Cable & Wireless Worldwide (now part of Vodafone) and the University of West London.

QUALIFICATIONS
I have a degree in linguistics and have completed Marketing Week's Mini MBA in Marketing. This 12-week, CPD-accredited online course covers the same core marketing modules as leading MBA programmes.

The course was designed and taught by Professor Mark Ritson, award-winning columnist and Associate Professor of Marketing at Melbourne Business School. Widely acknowledged as one of the world's best marketing instructors. And I like to think some of his wisdom has rubbed off on me.

Contact

9-10 King Street

Bristol

BS1 4EQ

0845 130 2661 (Landline)

07855 487449 (Mobile)

Email me

Social

Portfolio

Carbon Law Partners

Award-winning brand articulation, tone of voice and website copy for a new type of law firm. I jointly ran a workshop with ...