Michael Metcalf
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Michael Metcalf

Pro
Chroma Copy | Content strategist & writer for B2B, SaaS, tech and consumer brands.
● Available for work North West

About

<b>Making life easier for marketing, growth and content managers. </b>

I'm a content strategist and writer for B2B, SaaS, and tech startups.

I plan, write and refresh deeply-researched blog content that brings in lots of traffic.

I've written research-backed, SEO-optimised posts for Trello, Timetastic, Synextra, Latana, DataDome, and more.

My articles have appeared top of the SERPs for multiple search terms and bring in £10,000s worth of organic traffic every month. One article alone brings in £3,000+ worth of traffic each month - and the client only paid for it once!

My specialities:

• Article writing • Content strategy • Content refreshing

2025 content strategy is all about structured, targeted writing: using AI and analytical tools to answer your customers' burning questions and gain the algorithms' blessings. Working together, we'll hoover up relevant data and use it to publish laser-focused content that'll have you zooming up the rankings.

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<b>FOR MARKETING MANAGERS THAT KNOW WHAT THEY NEED WRITTEN</b>: Give me a brief, I'll go away and write it. You get an article ready to post, with an optional distribution checklist for maximum exposure.

<b>FOR MARKETING MANAGERS THAT KNOW THEY WANT A WRITER, BUT DON'T KNOW WHAT NEEDS WRITING</b>: Book some strategy time with me, and you'll come away with an actionable content plan to hand to your writer (which might be me!) This might be a content calendar with topics and titles, or it could be fully outlined article structures with an accompanying Clearscope report - ready to write.

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Working with me, you'll get:

<b>More clicks, more conversions, more signups.

Fewer headaches, a healthier lead generation funnel, and a happier boss.</b>

<a href="https://chromacopy.co">Get in touch!</a>

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📥 Message me on <a href="https://www.linkedin.com/in/mikemetcalf1/">LinkedIn</a> ⭐️ Follow me on <a href="https://twitter.com/contentstrats">Twitter</a> 🖼️ View my <a href="https://chromacopy.co/">portfolio</a>

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<i>"Michael’s a legend, you should defo hire him. Over the past 2 years he's researched & written a huge amount of top class content for our blog. Our page views and time on page are up ten-fold. You won't look back."</i>

- Gary Bury, Timetastic