Portfolio project

Naming, brand voice and web copy for dollop

Brand name: ‘dollop’
Strapline: ‘creativity with splattitude’
Brand voice
Web copy
Blog posts
Linked in posts
Creative Direction

Copy snippet:


A lot like a design agency, but kinda, sorta not really.

dollop is a tight-knit pool of crispy-fresh, but perfectly seasoned freelance talent. Designers, writers, code crackers – the tip-top, smartest heads, hearts and hands in the business. All handpicked and herded into one (virtual) place. With a single point of contact oiling all the parts to make your life as easy as a self-baking pie.

We’ve kept all the good bits:
marketing savvy, creative cojones and tech-nerdy-niceness.

And left out all the crappy bits:
walls, sofas, fancy-pantsy meeting rooms and expense accounts.

Here to do great work – not to do you over.
Here to build happy relationships – not our own empire.

– – –

“Wads of wisdom, a child-like excitement, and more determination than a honey bee. These are just a few of the traits you get as standard when you hire Jonathan Wilcock. With his help, we took dollop from a few neurons floating around my mind to a proper meaty brand I’m happy to take home and introduce to mum. Thank you.” Tom Davies, Creative Director and Chief Dolloper, dollop creative ltd.

See case study here.


    Jonathan Wilcock

    So What If Ltd – Freelance Copywriter: brand voice, ideas and words



    07703 563241

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