Hello! I'm Tam, and I write apathy crushing copy for the B2B tech industry.

I don't know about you, but I'd love to live in a world where jargon implodes on impact, businesses sound like actual humans, and meetings NEVER last longer than 30 minutes.

I believe that good marketing IS good writing. After all, what's a landing page without language? A proposal without paragraphs? A sales presentation without er, sentences?

Awful questions, true. Also: rhetorical. But hopefully, you get the idea.

More importantly, I believe words should be delivered with verve, crunch, colour and personality. (Yep, especially in the B2B world).

Because if you want to get your audience clawing at your door like it's the zombie apocalypse -- you've got to stand out from the crowd. And that starts with having a voice, and not being afraid to use it.

I'm also an online copywriting instructor.

You can find me here:

tamsinhenderson.com
copykooks.com

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