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Writing for the Customer Journey

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This lunchtime learning workshop is delivered by Tim Tucker. Tim is a digital content strategist and copywriting specialist who has worked with dozens of brands, including Virgin Media Business, Tesco, NatWest, Nokia, National Trust and The Guardian.

Hobnob (Friendly Networking)

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Join us for an hour of friendly one-to-one online chats, hosted by David McGuire. This month we're talking copywriting tactics. Do you have a handful of tricks you deploy in your copy? Do you use any copywriting tactics that are unorthodox or weird?

Writing for User Experience (UX Writing)

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Learn tips on creating clear, concise, and user-friendly copy. Find out how to ensure your content enhances digital experiences and effectively guides users through interfaces and applications.

Hobnob (Friendly Networking)

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Join us for an hour of friendly one-to-one online chats, hosted by David McGuire. This month we're talking copywriting projects. What do you write the most? Are you mostly working writing articles, emails, ads or apps? Have you experienced any changes in demand for different types of copy?

Crafting Effective Landing Page Copy

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Explore ideas for writing high-converting landing page copy in this practical workshop. This includes advice on crafting compelling headlines, persuasive body
copy, and irresistible calls-to-action that drive engagement and boost conversions.

Hobnob (Friendly Networking)

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Join us for an hour of friendly one-to-one online chats, hosted by David McGuire. This month we're talking career evolution – how has your career developed since you began? What has made the biggest impact on your copywriting career (i.e. training, experiences, practices, resources)? 

Copywriting for Video, Podcasts and Audio Content

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Explore ideas for adapting your copywriting skills to create effective scripts for videos, podcasts, and other audio and visual content. Discover what works to captivate listeners’ and viewers’ attention and what keeps them engaged. 

Creating Brand Voice Guidelines

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Learn tips on how to define, document, and implement a consistent and compelling brand voice. Discover what you need to ensure your content resonates with your target audience across all communication channels.

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