16 Apr 2020
Find out exactly what it is that makes an idea memorable or interesting in Alice Hollis’ review of Made to Stick.
06 Sep 2017
Anna Gunning’s thoughts on Robert Bullard’s collection of “170 punchy tips” for effective business writing.
05 Apr 2017
Dawn Kofie reviews The Quiet Copywriter: An Introvert’s Guide to Surviving and Thriving in Business by Katherine Tate
20 Feb 2017
Short, snappy and upbeat, this book’s target audience is anyone suffering from Flat Copy Syndrome, and who wants to sound more human and engaging.
19 Aug 2016
Anna Gunning explores Meaningful, a book that offers a framework for getting to the bottom of what a customer wants.
06 Jul 2016
Jane Shepley reviews We, Me, Them & It, the first installment in John Simmons’ Dark Angels trilogy.
13 Jun 2016
Helen Keevy reviews the second installment in John Simmon’s trilogy of business writing books.
03 Jun 2016
Anna Gunning reviews John Simmons’ book and discovers how copywriters can remove the shackles that limit our creativity.
05 Feb 2016
Dawn Kofie reviews The Human Freelancer, in which copywriter Chris Kenworthy dispenses wisdom like a sweary Yoda.
18 Jun 2015
Andrew Nattan reviews Andy Maslen’s latest book, which explores the psychology of copywriting.
13 Aug 2013
Book review of Predatory Thinking by Dave Trott.
21 Aug 2012
Review of 101 Top Copywriting Tips, an ebook by PCN member Carole Seawert.
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