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Chelsea Groome

Freelance Senior Copywriter | B2B specialist | Founder of Fierce Content | Kent Copywriter Available for work

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Hi, I'm Chelsea - senior copywriter with over 10 years' industry experience. I've written over 5.2 million words in my career as a creative copywriter and content strategist, so I know the good ones to use by now!

Under the brand name Fierce Content, I develop strongly worded copy for brands, businesses and agencies, working with companies of all sizes; from start-ups to blue chips such as Microsoft, Intel, SAP and Verifone.

I'm comfortable writing both B2B and B2C copy for any sector, but my specialisms include:

- Technology (including software/SaaS, retail, wholesale and fintech)
- Recruitment
- HR and workforce management
- Manufacturing and supply chain
- Automotive and motorsport

My services can be roughly divided into three areas:

Creative copywriting - I'm confident writing copy in many different formats, including ebooks and whitepapers / websites / blogs / feature articles / brochures & leaflets / video scripts / direct mail & email / case studies / sales collateral / tone of voice guides.

Kick-arse ideas - let me help you out of a creative rut by coming up with your next campaign theme. I offer brainstorming sessions / concept development / content analysis / quarterly plans.

Content marketing strategy - I can clarify the bigger picture and define how you represent yourself in the public space, supporting your business with content marketing strategies / company value propositions / go-to-market messaging.

I also offer in-house training sessions, to upskill your staff on creating great content using their own knowledge and expertise.

If something about me has caught your eye, give me a roar and we'll take it from there...

Contact

13 Waterloo Road
Cranbrook
Kent
TN17 3JG

07814695428
07814 695428

Website

Social

    Skills
  • Brochures and leaflets
  • Content marketing
  • Content strategy
  • Copy-editing
  • Digital and SEO copywriting
  • PR and Journalism
  • Tone of voice
  • Training and Consultancy
  • White Papers
    Specialisms
  • B2B
  • B2C
  • Business, finance and law
  • Consumer goods
  • Lifestyle
  • Science and Technology
  • Sport, travel and leisure
Qualifications & Awards
2017 International Content Marketing Awards - Bronze Winner, Best B2B Campaign
Direct Marketing Association - Future Writers' Lab Graduate
Institute of Digital and Direct Marketing - Qualification in Digital Copywriting
BrightTalk Content Marketing Summit - Presenter

Portfolio

Sanderson/Richer Sounds – case study

How does Richer Sounds consistently stay at the top of the retail game? I brought their story to life in a case study for Richer ...

WeOwn – tone of voice guidelines

I developed the tone of voice for a dynamic fintech start-up, building a brand with the same appeal as Starling, Monzo and ...

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