Kathy Sharpe
Senior Copywriter , Sharpe Communications (Education Specialist) Available for work
Sharpe Communications offers freelance copywriting and communications consultancy for further and higher education, arts, and the not-for-profit sector, managed by me, Kathy Sharpe (BA, MPhil, MCIPR, CIPR Accredited PR Practitioner).
I worked in marketing communications for 18 years and am passionate about helping organisations striving for positive social impact. I specialise in education copywriting, awards bids, proofreading, editing, public relations, and crisis / change planning.
Graduating from the University of Birmingham in 2000 with an MPhil research degree, I worked in the PR and Marketing Departments of a range of charity and public-sector organisations from the Federation of British Artists to King's College London.
In the past, I had responsibility for corporate communications, working alongside Human Resources, Senior Management, and Support Services teams. I promoted the work of individual faculties, business projects, and enterprise start-up companies, most recently leading a communications and digital marketing team in the further education sector.
I have a lot of experience in the field of corporate communications (internal and external), change planning, and have written text for annual reports, prospectuses, and promotional brochures, alongside creating copy for smaller publications, social media, and websites. I have also delivered seminars at national education conferences such as the Association of Colleges (AoC) annual event and given communications training to marketing teams.
Recently, I have written successful awards bids for colleges and other institutions, including a PRWeek ‘Decade of Achievement’ Award for Internal Communications, a national Planning Award, and an International Downtown Association (IDA) Excellence Award, collected in Texas, USA, by LeedsBID.
Please get in touch to discuss where I can enhance your existing work.
Contact details
- Brochures and leaflets
- Content marketing
- Content strategy
- Copy-editing
- Digital and SEO copywriting
- PR and Journalism
- Tone of voice
- Training and Consultancy
Skills
- B2B
- B2C
- Charities
- Education
- Family and childcare
- Politics and Society
- Public sector
Specialisms
Qualifications & Awards
Winner of 'Best Internal Social / Digital Campaign of the Decade' - PRWeek Internal Communications Awards.----------
BA English / History of Art Degree
MPhil Research Degree - History of Art
CMI Certificate in First Line Management (Level 3)
CIPR Crisis Communications
Communicating Change
Diversity in the Workplace
Embedding and Promoting Equality & Diversity in Business Support
Equality, Diversity & Inclusion e-Learning
PREVENT / Anti-Radicalisation Workshop
Safeguarding Children, Young People & Vulnerable Adults
Portfolio

Copywriting Training
A Further Education Marketing Department recently asked for some copywriting training to be delivered as part of their staff ...

CIM Awards Bid
I was asked to research and write a public-sector category bid for the Chartered Institute of Marketing (CIM) Marketing ...

#ChristmasInLeeds
Recent work has included writing copy for sections of the 'Christmas in Leeds' website. #ChristmasInLeeds is a LeedsBID project ...

Welcome to Leeds
The new Welcome to Leeds website (managed by LeedsBID) was launched in January 2018 profiling the best of the city, from what's ...

Planning Awards Bid 2018
In March 2018, the awards bid written for LeedsBID/East Street Arts for the national Planning Awards was announced as a ...

Ascola Ltd website
Ascolta Ltd provides executive consultancy support for education and business sectors, helping to secure growth in times of ...
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