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Sarah Mullaney

Middleweight Copywriter , She's a Writer | Freelance Copywriter & Content Marketer | Copywriter in West Midlands Available for work

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Have you ever known what you want to say, but not quite how to say it?
✨ Maybe you’ve got a clear idea but just don’t have time to spend tapping away at a keyboard.
✨ Or perhaps you’re looking for a fresh perspective on your existing copy?


It sounds like you need a copywriter – and that’s where I come in.

My name is Sarah Mullaney.

I'm a freelance copywriter and content marketer from Stourbridge, West Midlands, who truly loves crafting the written word.

I’ll help you get the most out of your communications so you can better convey your offering, stand out from your competitors and retain your loyal customers. Because clever copy doesn't just get people talking – it inspires action too.

Ultimately, I'm here to save you time, energy and just make your life that bit easier. With seven years' copywriting experience, I know what makes audiences tick – from different types language and persuasive techniques to the ever-changing Internet linguistics and latest content trends taking social media by storm. You focus on running your business while I level up your communications, deal?

Writing services

Digital Content – blogs, emails, email newsletters, SEO web copy, social media marketing, whitepapers

Copywriting & Editorial – articles, press releases, print materials, proofreading & editing, scripts

Branding – business names, product names, slogans & straplines, tone of voice, value propositions

Subject and sector experience

Over the last seven years, I have written copy for a wide range of subjects and industries, including:

Apprenticeship Providers, Architecture, Author Communications, Automotive, Business-to-Business Networks, Craft Breweries, Financial Services / Fintech, Foster Care, Garden Furniture & Equipment, Independent Fashion Brands, International Airports, Lingerie & Swimwear, Luxury Shepherd Huts, Luxury Shopping Centres, Manufacturing, Mental Health, New Homes & Interiors, Recruitment (UK and Global), Retail & Leisure, Travel Guides & Inspiration, Water Management Solutions, Youth Charities

After working for two of the West Midlands' top independent creative agencies, I decided to bite the bullet and go freelance towards the end of 2020.

Here's some lovely I feedback I received after completing work for a new client:

"Sarah has constantly proven herself as a highly competent, professional and creative freelance copywriter during our work together. She has been able to work to our brief while adding new and interesting reflections that have helped the project evolve and gain a personality, directly because of her work. Since the launch of our products, we have seen a 80% land-to-sale ratio which speaks for itself, and is largely due to Sarah's ability to take our confused ramblings and turn them into easily understood and digested copy. I wish we could convince her to move into our team, but wish her great fortune as a freelancer who we will always come to in the future."
Alistair Burns – Operations Manager at Attenborough Arts Centre

And here's what my former creative director had to say about working with me:

"Sarah is a promising young writer with an adaptable style. While at RBH, she applied her skills to a wide range of briefs for a diverse client list. Thoughtful and deeply interested in the craft of writing, Sarah has a quiet nature – beneath which lurks an off-centre sense of humour. As a hardworking creative who is open to suggestions and direction, she is a pleasure to work with. She is collaborative but equally comfortable working on her own.I’ve no hesitation in recommending Sarah. She would be a valuable addition to any creative department."
Michael Vines – Creative Director at RBH Creative Communications Ltd

So, whether you want blogs that will do wonders for your online presence, press releases that will gain that all-important coverage, proofreading for a mammoth brochure or anything else – I'd love to help.

If you fancy a chat about your next project, feel free to drop me an email at shesawriterinfo@gmail.com or call 07527 761970.

Contact

Stourbridge
West Midlands
DY9

07527761970
    Skills
  • Advertisements
  • Brochures and leaflets
  • Content marketing
  • Content strategy
  • Copy-editing
  • Digital and SEO copywriting
  • PR and Journalism
  • Product descriptions
  • Tone of voice
    Specialisms
  • B2B
  • B2C
  • Beauty
  • Business, finance and law
  • Consumer goods
  • Family and childcare
  • Fashion
  • Lifestyle
  • Property and interiors
  • Sport, travel and leisure
Qualifications & Awards
Awards
The Drum Roses Awards 2019Achieved while working at RBH Creative Communications Ltd. Won bronze in the Charity / Not for Profit category for our Desperate Measures ambient campaign for Warwickshire-based youth charity, Young People First. This was the only award given in the category.

Qualifications
  • Level 6 IDM Professional Diploma in Digital Marketing – Achieved with Credit (2014 – 2016)

    Certifications, courses and events
  • Hubspot Content Marketing Certification (September 2021 – October 2023)
  • Breakthrough Copywriting by Andy Maslen (March 2021 – Present)
  • Professional Copywriters Network Conference (October 2020)
  • Google Ads Search Certification (August 2020)
  • Copy Cabana (September 2017)
  • Masterclass - Anatomy of a Successful Sales Letter with Andy Maslen at Stratford Literary Festival (April 2016)
  • Professional Copywriter's Network: Copywriting Conference (September 2015)
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