Language and grammar

08 Jun 2021

First or third person what works best for business?

What’s the best point of view to write your copy from? Anna Metcalfe knows what she prefers

26 May 2021

Unworthily

Jo Watson reflects on how children who’ve lived through the pandemic will document it

12 Jan 2021

‘They’ is coming – putting gender on the writing agenda

Kirsten Irving takes a look at the issue of gendered pronouns

11 Jan 2021

Why we need to stop using war metaphors to talk about illness

Is using military metaphors helpful when we’re talking about sickness and disease? Louise Shanahan doesn’t think so.

27 Oct 2020

Do you speak ‘customer’?

Mike Garner’s tips on how to write in a way that your audience understands.

03 Jul 2020

Suggestive biscuits and strangled eggs – reimagined words

Leigh James explores the pleasures of playful language

17 Jun 2020

3 things tech companies should be mindful of when blogging

Alice Hollis’ top 3 no-nos for tech company blogs

26 May 2020

Copy-wise: beware of too many, too few or misplaced commas

Collective Content’s quick guide to how to use commas properly

07 Apr 2020

Grammarly vs. the copywriter — who’ll win?

Are digital writing tools like Grammarly a threat to copywriters? Katherine Wildman thinks not.

21 Nov 2019

Why grammar pedants hate me

Jo Watson has no time for grammar pendants. Here’s why.

02 Oct 2019

Write like you talk. Nuff said

You don’t have to use stuffy, formal language in your content. Matthew Drzymala explains why.

12 Sep 2019

Everything before the but is bollocks

Leigh James shows how using ‘but’ can stop you getting your point across.

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